Is Satellite Office Worth it? — with Sarah Saxon, MD (Ep. 267)

Beauty and the Biz

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Hello, and welcome to Beauty and the Biz where we’ll talk about if a satellite office is worth it. Additionally, we’ll discuss the general business and marketing side of plastic surgery.

As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What your patients are saying.” I’m also a consultant to plastic surgeons, to get them more patients and more profits.

Presenting today’s episode titled, “Is Satellite Office Worth it? — with Sarah Saxon, MD.”

Obviously, opening a satellite office 60 minutes to several hours away from your primary practice sounds thrilling, doesn't it?

To be sure, you picture this new endeavor full of opportunities. Furthermore, this satellite office will be the surgical feeder that changes everything.

Additionally, you imagine a steady stream of surgical patients willing to travel to your primary office for their procedures. In short, your surgical schedule is now full and you are booked out and happy.

However, does it really play out this way? Maybe…

Specifically, this week on Beauty and the Biz Podcast, I interview Dr. Sarah Saxon, an up-and-coming facial plastic surgeon with private practices in Austin and Dallas, TX. To be sure, she offers both surgical and non-surgical procedures.

Chifly, Dr. Saxon shares her journey, from working at a Dallas hospital to building her reputation in facial feminization.

Notably, while her referring network in Dallas significantly boosted demand for her specialized facial procedures, challenges like a non-compete clause prompted her to expand strategically to new areas while maintaining her existing practice.

In summary, we discussed the pros and cons of managing two practices three hours apart. Surpisingly, Dr. Saxon's team travels to Dallas once a month, enjoying the change of pace and breaking up the routine of daily practice.

However, she cautions about the potential demand, the fees you can charge, and the distractions, management difficulties, financial considerations, and labor costs involved.

Visit Dr. Saxon's website

Enjoy!

Catherine Maley, MBA

P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you haven’t already, grab your copy today!

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Catherine Maley, MBA:

Everybody that’s going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you’ve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you don’t miss any episodes. And of course, please share this with your staff and colleagues.

And we will talk to you again soon. Take care.

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