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Paul Kirk - Associate AD Strategic Communications, University of Utah & Former Director of Media Relations, Denver Broncos
Manage episode 379302189 series 3519018
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- 1:40 - What he does with the University of Utah Athletics.
- 3:10 - What the guidelines are for how the university media department protects the student athletes.
- 5:00 - How social media has affected his job in following the media and student athletes.
- 6:15 - How university media relations departments help athletes build their brands.
- 7:40 - How he deals with a potential mishap by use of social media by an athlete.
- 9:30 - How the media department builds relationships with the student athletes.
- 11:00 - With the potential NCAA rules changes with athletes monetizing themselves, how will that affect athletic departments?
- 11:35 - Where his love of sports comes from.
- 12:00 - How he got into sports media?
- 16:25 - What someone who’s new in media relations does in their jobs.
- 18:20 - How he found a position in the Denver Broncos media relations department in the late 1990’s.
- 20:10 - How he grew to became the Director of Media Relations with the Denver Broncos and what the media environment was like.
- 21:40 - What the competition in sports media was like in the Denver market and how he learned from Jim Saccomano, former head of PR for the Denver Broncos.
- 25:05 - The difference in building relationships with collegiate athletes vs. professional athletes.
- 26:35 - How he managed media requests during Denver’s back-to-back Super Bowl seasons.
- 28:57 - How many media requests he received during the Super Bowl.
- 30:45 - What the craziest media request he’s ever received.
- 32:40 - What the Broncos’ organization was like under the late Hall of Fame Owner Pat Bowlen and how his ownership was based on winning championships and family.
- 35:45 - How he became a part of ProLink Sports after the Denver Broncos.
- 39:30 - What the differences are working for a smaller university versus the bigger schools.
- 40:10 - What a bowl game is like for media relations in comparison to a Super Bowl.
- 41:30 - Best advice he’s received working in this industry.
- 43:25 - Recommendations for someone who is interested in a career in media relations and what to expect.
- 45:10 - What sports fans should know about how media relations helps the viewer enjoy the sport.
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