S 389: The Future of Our Industry: Functional Health vs. Mainstream Approaches, My "State of the Union", and More!

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Today's episode is unlike any other episode I've ever recorded and for good reason… it's time to have an honest and direct conversation about the state of the fitness and nutrition industry and where it is heading. With the influx of new coaches coming into the industry, this ocean is becoming more red by the day. What does this mean for you? Finding a blue ocean in marketing terms and that comes from cultivating expertise and skillsets most of the industry does not possess. Listen in as I explain more and how I want to help you level up your skillset and expertise when it comes to metabolism, hormones, and more. Topics include:

- Hard to Swallow Pills

- Blue Ocean Strategy and Harvard Business Review

- Your Own Transformation Story Isn’t Enough

- Shotgun vs Sniper Analogy

- Colleague Example

- The Importance of Methodology

- Genetics and Functional Health Tests

- Carving Out a Legacy

- You Need a Sense of Urgency

- Our Client Success Stories

- The Importance of Relevancy

- Hoping You Appreciate the Spirit of This Episode

- Keeping Promises to Yourself

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My Live Program for Coaches: The Functional Nutrition and Metabolism Specialization

www.metabolismschool.com

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No-Cost Coaching Resources for Our Listeners

The Check-In Checklist: www.Sammillerscience.com/checklist

The Metabolism School Mini Series: www.sammillerscience.com/metabolism

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Stay Connected

Instagram: @sammillerscience

Facebook: The Nutrition Coaching Collaborative Community

https://www.facebook.com/groups/nutritioncoachingcollaborative

TikTok: @sammillerscience - https://vm.tiktok.com/ZTdPVQtMH/

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