A last-minute party with no menu inspiration. A kitchen with no space. A toddler who will only eat buttered pasta. Name your dinner emergency—Bon Appétit is here to help. Dinner SOS is the podcast where we answer desperate home cooks' cries for help. In every episode, food director Chris Morocco and a rotating cast of cooking experts tackle a highly specific conundrum and present two solutions. The caller will pick one, cook through it, and let us know if we successfully helped rescue dinner ...
…
continue reading
Inhoud geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Overeenkomstig met Wine Talks with Paul K.
The Food Chain examines the business, science and cultural significance of food, and what it takes to put food on your plate.
…
continue reading
Marvel’s “Wolverine: The Lost Trail” is an epic quest that takes place in the Louisiana bayou. Following the events of Marvel’s “Wolverine: The Long Night,” Logan (Richard Armitage) returns to New Orleans in search of redemption, only to discover that his ex-lover, Maureen is nowhere to be found. And she's not the only one. Dozens of humans and mutants have gone missing, including the mother of a teenage boy, Marcus Baptiste. With Weapon X in close pursuit, Logan and Marcus must team up and ...
…
continue reading
Investigating every aspect of the food we eat
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
The iFanboy.com Comic Book Podcast is a weekly talk show all about the best new current comic book releases. Lifelong friends, Conor Kilpatrick and Josh Flanagan talk about what they loved and (sometimes) hated in the current weekly books, from publishers like Marvel, DC, Image Comics, Dark Horse Comics, BOOM! Studios, IDW, Aftershock, Valiant, and more. The aim is to have a fun time, some laughs, but to also really understand what makes comic books work and what doesn’t, and trying to under ...
…
continue reading
Gravy shares stories of the changing American South through the foods we eat. Gravy showcases a South that is constantly evolving, accommodating new immigrants, adopting new traditions, and lovingly maintaining old ones. It uses food as a means to explore all of that, to dig into lesser-known corners of the region, complicate stereotypes, document new dynamics, and give voice to the unsung folk who grow, cook, and serve our daily meals.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
In the South, food and music go hand in hand. They define much of what we think of as Southern culture, and they say a lot about our past, our present, and our future. Each week, Sid Evans, Editor in Chief of Southern Living, sits down with musicians, chefs, and other Southern icons to hear the stories of how they grew up, what inspires them, and why they feel connected to the region. Through honest conversations, Sid explores childhood memories, the family meals they still think about, and ...
…
continue reading
Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
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Your Marketing Strategies Aren’t Working, Here’s Why | Molly Bossardt
Manage episode 439083836 series 2521231
Inhoud geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Is the wine industry falling behind with its marketing strategies? How can it attract younger wine drinkers?
In this episode of Wine Talks, Paul K sits down with marketing expert and founder of Bread & Butter Digital Marketing, Molly Bossardt.
With her educational background in marketing and extensive experience, Molly explains how the wine industry is lagging in digital marketing and the importance of adapting to today’s modern marketing practices.
This conversation also explores the growing impact of AI in marketing, the limitations of AI in replacing human creativity, essential tips for hiring a marketer, and what it means to be innovative in this industry.
If you’ve ever felt like your marketing strategy isn’t doing enough, this episode is for you.
Let’s jump right in!
Key Takeaways:
Introduction (00:00)
Meet Molly Bossardt of Bread & Butter Digital Marketing (01:00)
How Molly found the opportunity to work with Virginia wineries (03:20)
The surprising growth of Virginia wineries (07:35)
Bread & Butter Digital Marketing services (09:40)
Effectiveness of paid digital ads on wine marketing (12:51)
Tips when hiring a marketer (19:50)
AI’s role in modern marketing (30:08)
How accurate is today’s AI-assisted marketing (33:35)
What it means to be innovative in this industry (38:01)
Additional Resources:
👉Learn more about Wine Talks: https://www.winetalkspodcast.com/
👉Watch the YouTube full episodes: https://www.youtube.com/watch?v=EcE_nUpOKHY&list=PLVPoDzlH3_n8rqmofwcCQvOi_3Ci66bu_
👉Subscribe to our YouTube channel: https://www.youtube.com/@WineTalksPodcast?sub_confirmation=1
👉Follow Molly Bossardt on LinkedIn: https://www.linkedin.com/in/molly-bossardt-5a804859/
Watch or listen to these episodes:
👉Interview with Vito La Fata: https://youtu.be/HuHqE2p3kpc
👉What Makes Château Cheval Blanc a PREMIER Winemaker: https://youtu.be/ANZISp-XFvc
Let’s Connect:
🔸IG: https://www.instagram.com/winetalkspodcast/
🔸LinkedIn: https://www.linkedin.com/in/paul-kalemkiarian-a792914
–
Wine Talks with Paul K is the ultimate podcast for serious wine lovers who want to know everything about the wine business. Whether you’re a novice or an expert, this podcast will introduce you to the wonderful world of wine, one story at a time.
Follow Wine Talks with Paul K on your favorite podcast platform so you won’t miss an episode!
402 afleveringen
Delen
Manage episode 439083836 series 2521231
Inhoud geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Paul Kalemkiarian and Paul K from the Original Wine of the Month Club of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Is the wine industry falling behind with its marketing strategies? How can it attract younger wine drinkers?
In this episode of Wine Talks, Paul K sits down with marketing expert and founder of Bread & Butter Digital Marketing, Molly Bossardt.
With her educational background in marketing and extensive experience, Molly explains how the wine industry is lagging in digital marketing and the importance of adapting to today’s modern marketing practices.
This conversation also explores the growing impact of AI in marketing, the limitations of AI in replacing human creativity, essential tips for hiring a marketer, and what it means to be innovative in this industry.
If you’ve ever felt like your marketing strategy isn’t doing enough, this episode is for you.
Let’s jump right in!
Key Takeaways:
Introduction (00:00)
Meet Molly Bossardt of Bread & Butter Digital Marketing (01:00)
How Molly found the opportunity to work with Virginia wineries (03:20)
The surprising growth of Virginia wineries (07:35)
Bread & Butter Digital Marketing services (09:40)
Effectiveness of paid digital ads on wine marketing (12:51)
Tips when hiring a marketer (19:50)
AI’s role in modern marketing (30:08)
How accurate is today’s AI-assisted marketing (33:35)
What it means to be innovative in this industry (38:01)
Additional Resources:
👉Learn more about Wine Talks: https://www.winetalkspodcast.com/
👉Watch the YouTube full episodes: https://www.youtube.com/watch?v=EcE_nUpOKHY&list=PLVPoDzlH3_n8rqmofwcCQvOi_3Ci66bu_
👉Subscribe to our YouTube channel: https://www.youtube.com/@WineTalksPodcast?sub_confirmation=1
👉Follow Molly Bossardt on LinkedIn: https://www.linkedin.com/in/molly-bossardt-5a804859/
Watch or listen to these episodes:
👉Interview with Vito La Fata: https://youtu.be/HuHqE2p3kpc
👉What Makes Château Cheval Blanc a PREMIER Winemaker: https://youtu.be/ANZISp-XFvc
Let’s Connect:
🔸IG: https://www.instagram.com/winetalkspodcast/
🔸LinkedIn: https://www.linkedin.com/in/paul-kalemkiarian-a792914
–
Wine Talks with Paul K is the ultimate podcast for serious wine lovers who want to know everything about the wine business. Whether you’re a novice or an expert, this podcast will introduce you to the wonderful world of wine, one story at a time.
Follow Wine Talks with Paul K on your favorite podcast platform so you won’t miss an episode!
402 afleveringen
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Overeenkomstig met Wine Talks with Paul K.
A last-minute party with no menu inspiration. A kitchen with no space. A toddler who will only eat buttered pasta. Name your dinner emergency—Bon Appétit is here to help. Dinner SOS is the podcast where we answer desperate home cooks' cries for help. In every episode, food director Chris Morocco and a rotating cast of cooking experts tackle a highly specific conundrum and present two solutions. The caller will pick one, cook through it, and let us know if we successfully helped rescue dinner ...
…
continue reading
The Food Chain examines the business, science and cultural significance of food, and what it takes to put food on your plate.
…
continue reading
Marvel’s “Wolverine: The Lost Trail” is an epic quest that takes place in the Louisiana bayou. Following the events of Marvel’s “Wolverine: The Long Night,” Logan (Richard Armitage) returns to New Orleans in search of redemption, only to discover that his ex-lover, Maureen is nowhere to be found. And she's not the only one. Dozens of humans and mutants have gone missing, including the mother of a teenage boy, Marcus Baptiste. With Weapon X in close pursuit, Logan and Marcus must team up and ...
…
continue reading
Investigating every aspect of the food we eat
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
The iFanboy.com Comic Book Podcast is a weekly talk show all about the best new current comic book releases. Lifelong friends, Conor Kilpatrick and Josh Flanagan talk about what they loved and (sometimes) hated in the current weekly books, from publishers like Marvel, DC, Image Comics, Dark Horse Comics, BOOM! Studios, IDW, Aftershock, Valiant, and more. The aim is to have a fun time, some laughs, but to also really understand what makes comic books work and what doesn’t, and trying to under ...
…
continue reading
Gravy shares stories of the changing American South through the foods we eat. Gravy showcases a South that is constantly evolving, accommodating new immigrants, adopting new traditions, and lovingly maintaining old ones. It uses food as a means to explore all of that, to dig into lesser-known corners of the region, complicate stereotypes, document new dynamics, and give voice to the unsung folk who grow, cook, and serve our daily meals.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
In the South, food and music go hand in hand. They define much of what we think of as Southern culture, and they say a lot about our past, our present, and our future. Each week, Sid Evans, Editor in Chief of Southern Living, sits down with musicians, chefs, and other Southern icons to hear the stories of how they grew up, what inspires them, and why they feel connected to the region. Through honest conversations, Sid explores childhood memories, the family meals they still think about, and ...
…
continue reading
Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Player FM - Podcast-app
Ga offline met de app Player FM !
Ga offline met de app Player FM !
