Player FM - Internet Radio Done Right
Checked 2y ago
Toegevoegd vier jaar geleden
Inhoud geleverd door TheySaid. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door TheySaid of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Player FM - Podcast-app
Ga offline met de app Player FM !
Ga offline met de app Player FM !
How to Use Health Scores and Usage Data to Increase Customer Retention
Manage episode 299247834 series 2858496
Inhoud geleverd door TheySaid. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door TheySaid of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
In the last quarter of the year 2020, CSM Practice conducted a study to assess the validity of common industry assumptions about customer health scores. In this episode, Irit Eizips shares some surprising trends that came out of that research, along with advice on how to properly implement insights pulled from usage data. For low touch engagement models, she makes the case for having two health scores, using two separate teams: 1) Proactive / CSM Team - to measure and increase the value your customers get from your products and services. 2) Reactive / Retention Team - to evaluate various risk triggers that might cause a customer to churn and follow up with a clear playbook.
…
continue reading
95 afleveringen
Manage episode 299247834 series 2858496
Inhoud geleverd door TheySaid. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door TheySaid of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
In the last quarter of the year 2020, CSM Practice conducted a study to assess the validity of common industry assumptions about customer health scores. In this episode, Irit Eizips shares some surprising trends that came out of that research, along with advice on how to properly implement insights pulled from usage data. For low touch engagement models, she makes the case for having two health scores, using two separate teams: 1) Proactive / CSM Team - to measure and increase the value your customers get from your products and services. 2) Reactive / Retention Team - to evaluate various risk triggers that might cause a customer to churn and follow up with a clear playbook.
…
continue reading
95 afleveringen
Alle afleveringen
×T
TheySaid: Real Strategies for Customer Success

Before Meta acquired Kustomer in 2022, Chad Horenfeldt, Kustomer’s then Director of Customer Success, saw the need for a revamp of the company’s Voice of Customer program and practices. He went on to design a comprehensive VOC program focusing on three objectives: Capture, Analyze, and Act. In this episode, Chad covers the highly effective VOC survey he helped implement, how to get executive team buy-in for a VOC program, and why it’s important to use VOC data to craft workarounds that don’t always include building new features.…
Today on the Nuffsaid podcast we spoke with Sandy Yu, the Global Lead of Oracle Cloud Infrastructure Advisory Boards, about how a Voice of Customer program can provide real value to an organization and prove its effectiveness to the executive team. If you’re unsure of whether or not your VOC program is working, this is a must-listen episode.…
T
TheySaid: Real Strategies for Customer Success

Having worked for the last four years in Voice of Customer at large companies (first Lyft and now Slack), it’s safe to say Kevin Vielbaum is a master of his craft. In this Nuffsaid podcast episode, Kevin digs into several interesting topics including how he measures the success of a VOC program.
T
TheySaid: Real Strategies for Customer Success

With a background in Marketing & Growth at companies like Hubs, Recruitee, and Growth Tribe Academy, Ferdinand Goetzen, now CEO & Co-founder at Reveall, has a natural orientation to use Voice of Customer data to make product decisions. That’s why in this episode of the Nuffsaid podcast, he explains his philosophy on how to build the best product possible.…
T
TheySaid: Real Strategies for Customer Success

Beyond being the most entertaining guest we’ve had on the show, Jeanne Hopkins, CRO at OneScreen.ai & former CMO at Lola.com, convinced us that the Voice of Customer sync she designed is the most impactful meeting a leader can schedule.
T
TheySaid: Real Strategies for Customer Success

Jeff Justice Williams is the Sr. Executive Director of Enterprise Customer Success at Box and has led CS teams at companies like Stack Overflow, WeWork, and Dropbox. In this conversation, Jeff highlights how a Voice of Customer program should operate at scale.
T
TheySaid: Real Strategies for Customer Success

Having played critical roles on Voice of Customer teams at companies like VMware, Red Hat, and Citrix, Nick Woerner, current Director of CX at Mineral, joins the Nuffsaid podcast to share wisdom on what it actually takes to close the loop with customers within a VOC program.
T
TheySaid: Real Strategies for Customer Success

Here’s VP of Customer Success at ESG, Peter Armaly, to kick off our new podcast series on Voice of the Customer (VOC) programs. Coming from a background with extensive Customer Success experience including having spent more than 5 years as a CS executive at Oracle, Peter shares how an advanced VOC program is run.…
VMware’s Meenu Agarwal runs one of the largest books of business in the world. As SVP of Customer Success at a company with a revenue of over $12B, more than 2,000 Customer Success team members around the globe, and 500,000 customers, Meenu understands what digital Customer Success should look like at mega-scale. In this episode, Meenu breaks down their 2022 goal of scaling Customer Success through innovative digital programs like VMware Customer Connect, Success 360™, and training channel partners.…
T
TheySaid: Real Strategies for Customer Success

Dan Ennis, the Manager of the US Scale Customer Success team at Monday.com, came on the Nuffsaid podcast this week to share how his team uses data in a highly sophisticated way to drive an effective Digitally-Led CS program. In this episode, Dan touches on everything from how to look beyond product usage data and into more useful trending data, what to avoid when building out a scaled model, how his team uses customer patterns to detect churn risk and expansion opportunities, and the avenues Monday.com’s Scaled function uses to collect and act upon Voice of Customer data.…
T
TheySaid: Real Strategies for Customer Success

In this episode, Marley Wagner, VP of Marketing & Digital Customer Success at ESG, shares her company’s sophisticated Digital Customer Success maturity framework. Marley walks us through each stage of Digital CS maturity and covers everything from what it takes to lay the right foundations to implementing advanced digital communication channels.…
T
TheySaid: Real Strategies for Customer Success

For Elisabeth Courland, Digital CSM at Agorapulse, launching a Digitally-Led Customer Success program is about starting with a solid foundation of understanding the customer, then deploying automation. In this episode, Elisabeth shares a trove of tips that anyone tasked with crafting a digital CS strategy will be able to quickly implement.…
T
TheySaid: Real Strategies for Customer Success

Eight years ago, Brian LaFaille stepped on as Looker’s first Customer Success hire. Since then he’s seen Looker through a $2.6B acquisition by Google and was a crucial member of a team that was tasked with servicing customers at a massive scale. In this episode, Brian walks us through the journey Looker took to learn how to effectively run a digitally-led CS motion that would benefit all segments and customers — from Enterprise to SMB.…
T
TheySaid: Real Strategies for Customer Success

At the beginning of 2021, Lane Holt, Director of Client Outcomes at Gainsight, was a team of 1 and tasked with building out the company’s digitally-led CS model. Fast forward 12 months and you’ll see that she’s developed a mighty team of 8 to architect a hugely successful digital program. In this episode, Lane breaks down the roles and responsibilities of her team, how to detect risk and expansion opportunities in a digital model, and most importantly, why she believes that digital CS is not a segment—but a strategy that can benefit all customers.…
T
TheySaid: Real Strategies for Customer Success

According to Dickey Singh (CEO & Cofounder of Cast.app), most Digital CS approaches including low- and tech-touch models today aren’t effective. That's why this week he shares how Customer Success teams can take a working high-touch model to inform their digitally-led CS practices.
T
TheySaid: Real Strategies for Customer Success

GitLab’s Director of Customer Success Operations, Jeff Beaumont, breaks down how CS Ops can be key to increasing Net Retention.
T
TheySaid: Real Strategies for Customer Success

Head of Customer Experience at Arrows, Shareil Nariman, knows more about customer onboarding than just about anyone we’ve ever spoken with. In this episode, Shareil explains how to implement continuous onboarding at your company, use your high-touch experience to inform your low-touch onboarding, and measure your onboarding program’s success.…
T
TheySaid: Real Strategies for Customer Success

On today’s show, Beth Yehaskel, a Customer Success Architect at Winning by Design, preps us for end-of-year CFO budgeting and headcount conversations by sharing the difference between a CS org that’s run as a profit center versus a cost center.
T
TheySaid: Real Strategies for Customer Success

In this episode, Seth Wylie, Director of CS Ops & Admin Community at Gainsight (who has one of the most thoughtful perspectives on CS Ops in the space) offers up some paths for breaking into CS Ops and the skillsets that are most useful in the role.
During this episode, Zeina Marcotte describes how LinkedIn's CS Ops team is set up, why her team reports to the centralized global Ops function, and how this structure can actually be a benefit to the Customer Success team.
T
TheySaid: Real Strategies for Customer Success

This week we break down the opportunity Customer Success has to take action to hire, retain, and promote more Black leaders.
Today on the ‘nuffsaid podcast we spoke with Dave Jackson, CEO of TheCustomer.Co about his new book, "Customer-Led Growth: A CEO’s Guide to Building a B2B SaaS Company".
T
TheySaid: Real Strategies for Customer Success

The customer experience tends to decline as a company grows—but what can Customer Success teams do about it? In this episode, Natalie Fedie, VP of Customer Value at HighRadius, answers this question: she says too many teams look at customer health data too late. Natalie suggests analyzing customer health predictively with three specific steps.…
“I’m not talking about fluffy quotes. You need to capture the literal voice of your customers.” Dana Alvarenga, VP of Customer Experience at SlapFive, offers two tactics to level-up your Voice of Customer Program.
Markus Rentsch, CEO of Remark-able, joined us to define his philosophy on Customer-Value-Led Growth (CVLG).
T
TheySaid: Real Strategies for Customer Success

Customer Success leader, Daniel Rose, thinks Sales Engineering should live within CS; “Sales Engineering won’t allow deals to slip through because of a short-sighted approach.” In this episode, Daniel shares the main benefits of Customer Success owning Sales Engineering: more control over time to value, better use cases, and Net Retention Rate.…
Chief Experience Officer, Craig Antonucci, came on the show to share how to justify a CX program with your CFO. He said “it’s simple”—the conversation should be led with data and focus on three areas: how the CX initiative will sell more, save money, and fit the company’s mission.
T
TheySaid: Real Strategies for Customer Success

1 Asana’s Kalina Bryant on Why a Culture of Connection and Empathy is Key to Successful Customer Advocacy in a Hybrid World 17:29
Kalina Bryant has a rich background in customer advocacy, engagement, and voice of customer programs. Now Asana’s Head of Global Customer Advocacy, Customer Experience, and Executive Programs (and Founder & Host of the UnapologeTECH podcast), Kalina spoke with us about how CS and Customer Advocacy should work together.…
T
TheySaid: Real Strategies for Customer Success

When you grow from CSM to CCO in 4 years, people will want to know how you did it. On the 'nuffsaid podcast, Kellie Capote recalls 3 distinct tactics that helped her scale at hyper-speed at Gainsight.
T
TheySaid: Real Strategies for Customer Success

In the last quarter of the year 2020, CSM Practice conducted a study to assess the validity of common industry assumptions about customer health scores. In this episode, Irit Eizips shares some surprising trends that came out of that research, along with advice on how to properly implement insights pulled from usage data. For low touch engagement models, she makes the case for having two health scores, using two separate teams: 1) Proactive / CSM Team - to measure and increase the value your customers get from your products and services. 2) Reactive / Retention Team - to evaluate various risk triggers that might cause a customer to churn and follow up with a clear playbook.…
Welkom op Player FM!
Player FM scant het web op podcasts van hoge kwaliteit waarvan u nu kunt genieten. Het is de beste podcast-app en werkt op Android, iPhone en internet. Aanmelden om abonnementen op verschillende apparaten te synchroniseren.