#115 How to Master The Alchemy of Desire

The Client Stampede - Disruptive Marketing & Big Growth Thinking for Trailblazing Companies

Great marketing is as simple – and as difficult – as making people want what you sell. At the heart of this transaction is the element of desire. That’s what great marketing does – it makes people desire what you sell.

If you understand how desire works, you can harness its power in any economy – especially a down economy.

In this episode, I'll show you how.
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