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THE CAMPFIRE CIRCLE | thought leadership, brand storytelling, personal brand, Linkedin marketing, visibility
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E19: How to Deepen Your Influence to Drive Change
Manage episode 338883128 series 3300772
“Influence is like the fuel that lets our imagination work as a 3-D Printer, actually creating those new spaces we [want to] see. Influence is part of the necessary kindling that can spark a new way of doing things.”
Join me today by the Campfire where you’ll learn how to build your influence as a social impact thought leader and deepen your ability to drive change.
By looking at Dr. Robert B. Cialdini’s principles of Influence through a social impact lens, I’m going to share concepts, examples, and actionable tips to help you spark a movement and support the future you’re working to build.
In this episode, I talk about:
[03:14] Reciprocity as an influence builder
[05:46] Commitment and consistency for thought leadership
[09:29] Social proof and the power of lived experience
[14:30] How to build your "know-like-trust" factor
[17:25] How to become an approachable authority and thought leader
[20:12] Unity as the ultimate principle of influence
To read a full transcript of the episode, visit: LUMOS MARKETING
Resources from this episode:
To learn more about Dr. Robert Cialdini, visit his website.
You can tune in to my previous podcast episode about vision, Episode 6: Reframing Thought Leadership as ‘Lived Leadership’, here.
Lazy on LinkedIn Strategy: Why posting once per week works for thought leadership on LinkedIn.
Click here to get your first episode of the Thought Leadership Clarity Course, for free!
Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms
68 afleveringen
Manage episode 338883128 series 3300772
“Influence is like the fuel that lets our imagination work as a 3-D Printer, actually creating those new spaces we [want to] see. Influence is part of the necessary kindling that can spark a new way of doing things.”
Join me today by the Campfire where you’ll learn how to build your influence as a social impact thought leader and deepen your ability to drive change.
By looking at Dr. Robert B. Cialdini’s principles of Influence through a social impact lens, I’m going to share concepts, examples, and actionable tips to help you spark a movement and support the future you’re working to build.
In this episode, I talk about:
[03:14] Reciprocity as an influence builder
[05:46] Commitment and consistency for thought leadership
[09:29] Social proof and the power of lived experience
[14:30] How to build your "know-like-trust" factor
[17:25] How to become an approachable authority and thought leader
[20:12] Unity as the ultimate principle of influence
To read a full transcript of the episode, visit: LUMOS MARKETING
Resources from this episode:
To learn more about Dr. Robert Cialdini, visit his website.
You can tune in to my previous podcast episode about vision, Episode 6: Reframing Thought Leadership as ‘Lived Leadership’, here.
Lazy on LinkedIn Strategy: Why posting once per week works for thought leadership on LinkedIn.
Click here to get your first episode of the Thought Leadership Clarity Course, for free!
Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms
68 afleveringen
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