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Inhoud geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Caleb Learned React (Finally)
Manage episode 366797510 series 2490482
Inhoud geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
This episode was recorded 2 weeks ago.
For that reason, I don't remember in detail what we talked about.
130 afleveringen
Manage episode 366797510 series 2490482
Inhoud geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Daniel Coulbourne & Caleb Porzio, Daniel Coulbourne, and Caleb Porzio of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
This episode was recorded 2 weeks ago.
For that reason, I don't remember in detail what we talked about.
130 afleveringen
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1 Livewire 4 Mind Palace [FIXED] 1:40:24
1:40:24
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Leuk1:40:24
The boys envision a world where Livewire components render as PDFs
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1 Chop Wood Carry Water 2:35:56
2:35:56
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https://venmo.com/bewellAVL
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1 We just go however long now... 2:18:18
2:18:18
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Leuk2:18:18
Darkmode VSOP
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1 No Revenue. No Agency. 1:22:46
1:22:46
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Kids have it the worst, dude.
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1 We Can't Talk About Anything 1:42:30
1:42:30
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Things are in full swing. There are many things we cannot say. We are both slammed trying to get everything done for Laracon. Which led to this not being put out very quickly.
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1 Slots. Slots. Slots. 1:25:02
1:25:02
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Why can we not have slots in Livewire components?s
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Laracon India. Lets get gross. Sweatshops. Cohort 2
This episode was written and recorded by AI
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We've become addicted to cheap money. Our cheap conveniences are like shifting sands. As VC titans play on our insecurities and whims, only soup stands to sustain us in the world to come.
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1 Recorded Before the Planetscale Thing 1:00:25
1:00:25
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Look we all know there are things to talk about but we recorded this last week before any of that stuff happened!
John's Board game has 6 days remaining on Kickstarter! I absolutely insist that you buy it. Colossi on Kickstarter John's Twitter Catacombian Games
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Daniel and Caleb wax nostalgic about the various eras of Laravel, their long and eventfull friendship, Laracon talk nerves, and a tentative plan for WIRECON.
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1 I promise this episode isn't exclusively about skateboarding and bricks 1:29:03
1:29:03
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Whistling A brick is about 48 cents Skateboarding Linear Command Palettes Junior Devs
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1 The Post Laracon Episode 1:47:10
1:47:10
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It's been years since our last Laracon episode. It's good to be back
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1 Caleb Learned React (Finally) 1:12:30
1:12:30
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Leuk1:12:30
This episode was recorded 2 weeks ago. For that reason, I don't remember in detail what we talked about.
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