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Loyalty360 Loyalty Live | Ellen Green, Bounteous
Manage episode 380090835 series 3272525
For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist clients from a wide range of industries in selecting, implementing, and optimizing their technology, as well as bring loyalty experiences to life through strategic consulting, mobile app design, website development, creative, analytics, and more.
Loyalty360 CEO, Mark Johnson, spoke with Ellen Green, Vice President of Loyalty Strategy at Bounteous, to learn more about her experience in consulting and how Bounteous partners with brands to build successful customer loyalty strategies.
Hoofdstukken
1. Loyalty360 Loyalty Live | Ellen Green, Bounteous (00:00:00)
2. Intro (00:00:04)
3. Tell us about you (00:00:37)
4. Can you share more about Bounteous, what you do and the industries you work with (00:01:45)
5. What is your definition of customer loyalty (00:03:46)
6. What is helping drive successful loyalty programs for your clients (00:04:42)
7. What are some of the challenges with the brands you work with (00:07:21)
8. What are you seeing around program relaunches (00:08:14)
9. How should brands be looking at the sea of sameness in programs (00:10:17)
10. Important technology for brands to focus on (00:11:56)
11. Advice to brands looking to improve their customer loyalty strategies (00:12:48)
12. What can Loyalty360 do for you (00:13:27)
13. Outro (00:14:19)
375 afleveringen
Manage episode 380090835 series 3272525
For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist clients from a wide range of industries in selecting, implementing, and optimizing their technology, as well as bring loyalty experiences to life through strategic consulting, mobile app design, website development, creative, analytics, and more.
Loyalty360 CEO, Mark Johnson, spoke with Ellen Green, Vice President of Loyalty Strategy at Bounteous, to learn more about her experience in consulting and how Bounteous partners with brands to build successful customer loyalty strategies.
Hoofdstukken
1. Loyalty360 Loyalty Live | Ellen Green, Bounteous (00:00:00)
2. Intro (00:00:04)
3. Tell us about you (00:00:37)
4. Can you share more about Bounteous, what you do and the industries you work with (00:01:45)
5. What is your definition of customer loyalty (00:03:46)
6. What is helping drive successful loyalty programs for your clients (00:04:42)
7. What are some of the challenges with the brands you work with (00:07:21)
8. What are you seeing around program relaunches (00:08:14)
9. How should brands be looking at the sea of sameness in programs (00:10:17)
10. Important technology for brands to focus on (00:11:56)
11. Advice to brands looking to improve their customer loyalty strategies (00:12:48)
12. What can Loyalty360 do for you (00:13:27)
13. Outro (00:14:19)
375 afleveringen
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