FMN 027: From Local Startup to 4000 Stores with Matt D'Amour

Food Marketing Nerds Restaurant and CPG Marketing Podcast

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7y ago 39:16

MP3•Thuis aflevering

In this episode, we're chatting with Matt D'Amour, CEO of Yumbutter, about how he built his B Corp from the ground up, increasing his ability to make a positive impact on the world.

Starting with only $900 and zero industry experience, Matt and his business partner launched the business, which has grown in distribution by over 430% this past year.

Through their Buy One, Feed One model, which you'll get to hear about shortly, Yumbutter has helped feed over 150,000 children with malnutrition since 2015.

In this episode, you'll learn:

Where the bottlenecks are when it comes to scaling a food CPG company
What the challenges and benefits of running a certified B Corp are
How to increase awareness around your company's bigger mission when you get into new stores

And a whole lot more.

For more information on Yumbutter, check out their website at Yumbutter.com.

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#Business #Marketing #Advertising #Foodmarketing #Food Marketing Nerds #Blue Bear Creative #Entrepreneur #Cpgmarketing #Restaurant #Restaurantmarketing #Socialmediamarketing #CPG