EP 26: What are your TRUE motives for marketing online?

Broadcast Geeks: Find Your Audience, Tell Your Story and Gain a Following Online

Today I am posing a question to you - What are your TRUE motives for marketing online? I can nearly guarantee most people will instantly think to themselves... ...Duh, Chris! To Make Money Why else? Let me stop you there... I say that, yes, money is a factor! ...but is this what makes you tick? I mean, really tick within your online business? I ask, is it REALLY your motivation? You see if you are purely motivated by money and nothing else, then you most likely will not see the results or amount of money you're after. However, if you actually care about your customers, or if you actually care about making a difference or if you get a buzz out of helping others... Is this what really motivates you online? It took for me to realise that whilst making money in my business is essential for the business to continue, I would rather conduct business from a place where I can genuinely help people. It is also the reason why I have not brought any of my older digital products back online for sale... It is the reason why I have been deep in the labs creating brand new products.