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The POMCAST

Premier Online Marketing

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Maandelijks
 
A digital marketing podcast focused on local lead generation strategies and insights. Your search for in depth discussions, tips and tactics has led you to the right place.
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Max Sturdivant, better known as Dr. Fitness, is a fitness and nutrition professional. Dr. Fitness is more than a name; he is a solid brand with over 22 years of experience in the health and wellness industry. On this podcast, Max offers you the tools to start, continue, and never give up on your journey towards health. Whether you struggle with your weight, eating the right food, hydration, exercise, or even time management…you are in the right place….and Max is here for you.
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This is a podcast focused on helping you build and grow your ecommerce store or service business with Google Ads. Weekly episodes that are designed for you to take your business to the next level. Listen to tips, news, advice, and lessons that help take your advertising game to the next level. We welcome freelancers, business owners, store owners, or anyone that needs help in Google Ads. Don’t get lost in the big world of online advertising. Hit Subscribe and let's grow your business together.
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eCommerce Evolution is hosted by Brett Curry, CEO of OMG Commerce. Tune in for fresh interviews with the merchants, vendors, and experts shaping the eCommerce industry. We take an in-depth look at what's new and what's next in eCommerce.
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PPC Town Hall

Frederick Vallaeys

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Maandelijks
 
Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
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Measure Up

Jim Gianoglio, Simon Poulton

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Maandelijks
 
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable ...
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PR Talk

Veracity

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Maandelijks
 
PR Talk interviews the media for a change. What makes them tick? What are their PR pet peeves? And most importantly, how can we get stories placed? The marketing, PR and media advice we provide is for everyone — whether you're a newbie looking to get into the field, or a senior-level pro keeping up-to-date with current trends. Along the way, we learn about careers in media to aid aspiring journalists! PR Talk is part of the Marketing Podcast Network. https://www.veracityagency.com/blog/podcast/
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#aniccast - Marketing Podcast

Ann Stanley - Founder & CEO of Anicca Digital

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Wekelijks+
 
The #aniccast Marketing Podcast is from the team at Anicca Digital, and provides an educational and authentic look at the latest techniques and channels in digital marketing. #aniccast is hosted by Ann Stanley, the founder & CEO of Anicca Digital. She has a no-ego, no-bulls**t interviewing style and after 20 years working in digital marketing, always gets her guests to provide a lot of useful tips and advice on the techniques they implement every day. With a library of over 200 webinars (rec ...
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Season 2 - In the next season of the PPC Ponderings Podcast, we're talking to people we don't know... but who know PPC! Kirk loves chatting with new friends, and we wanted to share his conversations with the world as it pertains to PPC knowledge. Our objective is to have short interviews with smart people so we can get you one super tactical thing per episode you can change in your PPC process today. Season 1 - While many PPC Podcasts are in interview format, we'll be taking more of an inves ...
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Focusing entirely on local politics this week with a discussion of the multitude of ways that the National coalition government is currently attacking Māori alongside the longer term goals encompassed by the ACT Party’s racist “Treaty Principles” bill. This episode’s co-hosts Kyle, Pmax, Jack Timestamps 0:00 Introductions 1:38 New Zealand's Most Ex…
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In this episode of the eCommerce Evolution Podcast, I sit down with Dean Brennan, CEO of Heart and Soil Supplements, to unpack the meteoric rise of this innovative health brand. From zero to $50 million in just three years, Heart and Soil has disrupted the supplement industry with its focus on nutrient-dense organ meats and regenerative farming pra…
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We chat with Anthony Metcalf and Martyn Pepperell about the state of the music and entertainment industries, what’s happening on the ground and what’s exciting for the future. This episode’s co-hosts Kyle, Mitch, Anthony, Martyn Intro/Outro by The Prophet Motive Support us here: https://www.patreon.com/1of200…
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We’re joined by special guest Bevan Holloway to discuss his report on the Ministerial Advisory Group hijacking review processes to drastically change the curriculum while ignoring expert advice, process and institutional norms. We discuss the issues, the details and the implications alongside the broader rightwing strategy to subvert democracy in f…
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System Change Aotearoa have kindly provided us the audio from their 20 August 2024 public meeting about a radical left party in NZ. Enjoy! Do we need a new party of the radical left? This is a crucial question facing anticapitalists in Aotearoa today. We live in an era of extreme inequality. The threat of climate breakdown looms over everything. Ye…
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This week we talk about the clear lack of shift in the US genocide policy, including the recent escalation by IOF in the West Bank and VP Harris continuing Biden’s platform. In NZ the right-wing National coalition continues to break norms while passing anti-democratic policy without a mandate or giving the public an opportunity to make submissions …
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Ever wondered how the top multifamily properties keep their vacancy rates low and renewal rates high? Tune in to the latest episode of The POMCAST, as we unravel the secrets behind effective multifamily paid media lead generation. Discover the advantages and challenges of marketing individual properties directly versus leveraging Internet Listing S…
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In this fast-paced episode of the eCommerce Evolution Podcast, I sit down with Neil Twa, co-founder and CEO of Voltage, to discuss the future of Amazon selling. Neil, a brand owner, investor, and podcaster himself, shares invaluable insights on how to navigate the evolving Amazon landscape in 2024 and beyond. From AI-driven changes to brand-buildin…
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Watch the video version here: https://youtu.be/DGSCAPCsqiQ In this episode of PPC Town Hall, the discussion centered around Google's recent decision to no longer deprecate third-party cookies in Google Chrome, despite previous announcements suggesting otherwise. Ben Vigneron from Blackbird PPC discussed what this means for advertisers and the broad…
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⁠Mike Taylor⁠, co-author of ⁠Prompt Engineering for Generative AI⁠ and first two-time guest of the pod joins us to "delve" into the important questions around getting the best answers out of ChatGPT and the like. Learn about the principles of prompt engineering, the role of generative AI in analytics, and how to effectively use AI for data cleaning…
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The DNC Convention showcased the best of entertainment propaganda to run cover for US genocide complicity but they still couldn’t help themselves but reiterate their thirst for bloodshed. Closer to home lobbying and corruption accelerate in NZ under one of the most regressive governments we’ve ever had. This episode’s co-hosts Stephanie, Kyle, Jose…
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Dive deep into the minds of online shoppers with Jon MacDonald, founder and CEO of The Good, as he unpacks the psychological forces that shape e-commerce behavior. In this episode, Jon and I explore key insights from his new book, Behind the Click, offering actionable strategies for e-commerce brands to enhance their digital customer experience and…
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We discuss the incredibly punitive changes to MSD social welfare systems, the introduction of new RSE rules and the open war being waged in NZ by the capital class on the most vulnerable workers. This episode’s co-hosts Philip, Josephine, Simon, Kyle Timestamps 0:00 Introductions 2:17 Benefit Changes 31:24 RSE Changes 55:58 Closings Intro/Outro by …
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Watch the video version here: https://youtu.be/r3eH7Loz3FA In this episode of PPC Town Hall, I sat down with Andrew Lolk and Jyll Saskin Gales to discuss Google Ads' latest updates to query matching and brand controls and what it means for keywords, match types, and advertisers.Follow Jyll on LinkedIn: https://www.linkedin.com/in/jyllsaskingales/Fo…
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The best brands do things differently. Jimmy Kim has taken a unique approach to growing Sendlane from obscurity to becoming one of the fastest-growing ESPs on the market. As both a former brand owner and a current tech leader, Jimmy brings a fresh perspective to DTC. He explores what he refers to as the "retention revolution," the need to rethink e…
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We talk with University of Canterbury’s Jeremy Moses about BDS actions at UoC, countries boycotting Nagasaki commemorations and the shift of NZ towards integration with US military interests. https://mickhall.substack.com/p/nz-not-attending-nagasaki-event-insists https://x.com/jeremy_moses/status/1821777442694140009 This episode’s co-hosts Ginny, J…
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What do PMax, Advantage+ and an 8-year-old in an arcade have in common?They'll spend as much as they can, if you let them!In this episode, join Jim and Simon as they dive deep into the world of PPC with Navah Hopkins, a seasoned expert with over 16 years in the marketing industry. Navah shares her insights on Google’s Performance Max (PMax) campaig…
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In this episode, Ashly Knox from Henson Razors shares the unique story of how an aerospace machinist teamed up with digital marketers to build an 8-figure razor company. Henson Razors defies typical eCommerce conventions by focusing on a single product, avoiding discounts, and obsessing over cash flow and core financial performance. Ashly discusses…
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The National coalition government continues to decimate NZ’s public service and enact disastrous policy even as evidence and public opinion mount against them - we discuss the anti-democratic attack on Health services and the recently released Abuse in State Care report. Over in the US their genocide complicity has a new coat of paint in Kamala Har…
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In this episode of the eCommerce Evolution Podcast, Eugenia Chen, founder of PandaLoon and CEO of Huxley Media Group, shares her secrets to creating viral content that can propel your brand to new heights. Discover the science behind crafting videos that captivate audiences, drive engagement, and boost your product's visibility across multiple plat…
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Enhance your understanding of Search Engine Marketing (SEM) with the expert insights of Mike Shaug, Founder and CEO of Premier Online Marketing. This episode offers a thorough examination of PPC campaigns tailored to the automotive and power sports industries, beginning with an in-depth analysis of the buying funnel. Mike provides a detailed explor…
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