2. Help or Hinder: The Impact of Company Culture on Your Digital Transformation with Faisal Masud, Fabric

On the Horizon with Kristin Deutmeyer

Faisal Masud is a visionary, a disruptor, and a true digital veteran. After spending two decades at some of the world's most respected companies, including Amazon, Google, and eBay, Faisal took the helm at Fabric, a headless commerce platform built for growth. In this conversation, Faisal talks about: • How change and a desire to solve complex problems can power a career • Advice to boards and executive teams when hiring progressive digital leaders, including trade-offs, a clear framework of accountability, and the risk of being overly protective about the culture • Working with investors Redpoint Ventures, Sierra Ventures, and Norwest Venture Partners to build out the Fabric team and deliver a world-class product for their customers