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Data-Driven Stories: Unlocking Value Through Storytelling

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Manage episode 451277847 series 3379459
Inhoud geleverd door Melissa Gragg. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Melissa Gragg of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Data-Driven Stories: Unlocking Value Through Marketing and Storytelling - Thought Leadership
Welcome to ValuationPodcast.com, a podcast and video series about all things related to business and valuation. My name is Melissa Gragg, and I'm on a Financial Mediator and Business Valuation Expert located in st. louis.
Today, I'm speaking with Austin LaRoche, located in Los Angeles, California.
Austin is the CEO of Global full-service marketing agency ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework for B2B growth.
Today's episode is all about content creation, thought leadership, marketing niches, and data storytelling.
Topics addressed:
Purpose of Content
Authority & Thought Leadership
Marketing towards a Need
Marketing to a Demographic
Build Communities
Specific questions asked:
Historically, how have people perceived numbers and data in a business setting?
What are effective methods for communicating complex calculations?
How does data storytelling enhance a company’s perceived value?
What tools do you recommend for building effective data stories?
Connect with Austin:
www.atakinteractive.com
www.linkedin.com/in/austinlaroche/
www.youtube.com/@UCApP-PQ_tLkS6-76-xgwQIg
Melissa Gragg 
CVA, MAFF, CDFA 
Expert testimony for financial and valuation issues 
Bridge Valuation Partners, LLC 
melissa@bridgevaluation.com 
http://www.BridgeValuation.com 
http://www.ValuationPodcast.com 
http://www.MediatorPodcast.com 
https://www.valuationmediation.com
https://www.thedivorceallies.com/
Cell: (314) 541-8163
valuation,business valuation,business evaluation,business valuation expert,business evaluation expert,b2b marketing,b2b marketing strategy,marketing analytics expert,business thought leadership,valuation thought leadership,marketing firm los angeles,marketing firm la,los angeles marketing firm,business valuation missouri,business evaluation st louis,data storytelling,online marketing firm,online business valuation,online business valuator

Support the show

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98 afleveringen

Artwork
iconDelen
 
Manage episode 451277847 series 3379459
Inhoud geleverd door Melissa Gragg. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Melissa Gragg of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Data-Driven Stories: Unlocking Value Through Marketing and Storytelling - Thought Leadership
Welcome to ValuationPodcast.com, a podcast and video series about all things related to business and valuation. My name is Melissa Gragg, and I'm on a Financial Mediator and Business Valuation Expert located in st. louis.
Today, I'm speaking with Austin LaRoche, located in Los Angeles, California.
Austin is the CEO of Global full-service marketing agency ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework for B2B growth.
Today's episode is all about content creation, thought leadership, marketing niches, and data storytelling.
Topics addressed:
Purpose of Content
Authority & Thought Leadership
Marketing towards a Need
Marketing to a Demographic
Build Communities
Specific questions asked:
Historically, how have people perceived numbers and data in a business setting?
What are effective methods for communicating complex calculations?
How does data storytelling enhance a company’s perceived value?
What tools do you recommend for building effective data stories?
Connect with Austin:
www.atakinteractive.com
www.linkedin.com/in/austinlaroche/
www.youtube.com/@UCApP-PQ_tLkS6-76-xgwQIg
Melissa Gragg 
CVA, MAFF, CDFA 
Expert testimony for financial and valuation issues 
Bridge Valuation Partners, LLC 
melissa@bridgevaluation.com 
http://www.BridgeValuation.com 
http://www.ValuationPodcast.com 
http://www.MediatorPodcast.com 
https://www.valuationmediation.com
https://www.thedivorceallies.com/
Cell: (314) 541-8163
valuation,business valuation,business evaluation,business valuation expert,business evaluation expert,b2b marketing,b2b marketing strategy,marketing analytics expert,business thought leadership,valuation thought leadership,marketing firm los angeles,marketing firm la,los angeles marketing firm,business valuation missouri,business evaluation st louis,data storytelling,online marketing firm,online business valuation,online business valuator

Support the show

  continue reading

98 afleveringen

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