279 - Finding (and Selling) Your Artistic Magic with Ash Kaplan

This Can't Be That Hard

In this episode, I'm diving in on the artistry of photography - a topic I don't often cover on this podcast... but not to worry: it doubles a business conversation, too! Ashley Kaplan is my guest, talking about how creating truly unique and memorable photographs can be a huge part of your business and marketing plans if you know how to position and sell that difference.
Ashley has mastered the skill of differentiating her work from her competition's... so much so that she is able to command higher prices and stay booked out months in advance. Tune in to learn how to lean into your inner artist to create a business that not only fills your bank account but also your artistic soul.
Links:

• Unlock your photography potential with Ashley Kaplan's Education site, where you can apply for mentorship or dive into her signature course, A Sense of Place.
• Explore more of her work and offerings on her main website.

Resources:

• Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love.
• Join the TCBTH Facebook Group - a supportive, business-focused group for photographers.
• Leave a review!