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Career growth: The uncomfortable truth about Revenue Management
Manage episode 353563189 series 3436057
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How come everyone thinks different things when we talk Revenue Management? Is it an art or science? is it just marketing? With being at it for 40 years and penetration still below 50% in the industry it might be time to question it?
In this episode Fabian takes a look at RMs identity crises and what we need to do in order to get out of it:
- What is revenue management?
- Why RM is a team sport and not a one trick pony
- Deciphering the Identity crises
- The road ahead...
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