13: Planning Fourth Quarter & Your September Content Plan

The Tralongo Track

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Right now is the time to make plans for what your 4th quarter will look like and September is the time to lay the groundwork in your content for what you will be offering in your online business in Q4.

• Aug - notoriously busy for everyone (end of summer / back to school)
• September has that “new year” vibe - things get back into a routine, people get focused again

You HAVE to prep your audience right for what you have coming - while they are paying attention

What type of content I would be creating right now:

• Connection - sharing who you are & that you understand where your ideal client is right now
• Educational - tips, hacks and information that people are searching for that shows you know your stuff
• Authority building: your opinion, framework, how you do things differently than the other people in your industry

Also focus on offering freebies and low-ticket offers to get people further into your world.

Being proactive in this way is what will help you reach your end of year sales goals and how to take time off during the holidays too. Personally, I take 2 weeks off at the end of the year from calls and selling and it is the perfect reset going into a new year. But this can only happen if you're proactive in your business right now.