061: Selling with Partners with Rich Gardner

The Partnered Podcast

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Join host Adam Michalski as he interviews Rich Gardner, VP of Global Strategic Partnerships at Klaviyo.

Rich and Adam discuss transitioning your org from direct selling to selling through/with partners. We get into the weeds on how to minimize channel conflict between sales and partnerships and even how to set up compensation for long-term success.

Topics Covered:

How to transition from direct selling to selling with/through partners
What are all the benefits partners can provide - hint, it's more than just a lead channel
How to minimize channel conflict between partnerships and sales
How to properly set up compensation structures that will let you go-to-market team thrive
Where Rich see the future of B2B partnerships heading for Klaviyo

Partner with Klaviyo:

Partnership Jobs:

Sponsors:

Subscribe at www.partneredpodcast.com.
Interested in joining the podcast? Reach out to hello@partnered.io.

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