Episode 4 - Ben Rubin

The CDR Procurement Guide

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In this episode of CDR Procurement Guide, Eli spoke with Ben Rubin Executive Director of Carbon Business Council

Carbon Business Council is a nonprofit trade association representing more than 100 carbon management companies working together to responsibly restore the climate and make a gigaton-scale climate impact.

Ben is regularly featured in National Media Outlets, including Bloomberg, Axios, Politico and the Hill. He speaks on national and international stages about responsibly scaling the carbon removal market.

Some of the highlights from this episode:

• Buyer resources through Carbon Business Council and The Carbon Herald partnership
• Importance of science-based communication: 3 ‘R’s of climate: remove, reduce, resilience
• The need for better education of critical stakeholders on risks and benefits of CDR
• Unique buyer journeys and resources (CBC/BMWF paper on buyer experience)
• Concept Of ‘Twin Targets’ For Net Zero Pledge: reduction and removal (joint letter and OpEd)
• Critical Need For Demand-Side Support: public-led procurement (CDC paper this autumn)
• Scaling to gigaton levels: increasing demand and supply
• Communities for learning about CDR

-Relevant Links-

• Ben Rubin’s LinkedIn
• Carbon Business Council