Marketing Through A Recession

Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs

Late last year we heard talks about whether the economy was headed into a recession. While it looks like most of those fears went away, the economy is still on shaky grounds. This is why it's important to consider what your business can manage if the economy takes a downturn. Marketing is traditionally one of the first things that get scaled back when entering a recession, but for most online businesses, it's exactly the wrong time to be doing that! In this episode, I'm chatting with marketing strategist Cora Kessler about how to market your business when the economy is heading south.
Cora is the founder of Small Magic Studios, a digital marketing strategy company for small businesses. She supports entrepreneurs to get unstuck in their branding and marketing with thorough strategic planning and implementation. She has spoken on panels about influencer marketing and led award-winning campaigns for Fortune 500 brands. Small Magic Studios offers digital marketing plans, one-on-one strategic coaching, and a self-guided course.
Make sure to sign up for the Small Magic email list for free webinars, worksheets, and even a podcast listener code for a session with digital marketing expert & founder, Cora Kessler. Sign up here > https://www.smallmagicstudios.com/
Learn more about The Strategic CEO group program and get a free Strategy Session to learn how to grow to consistent $5k months at www.strategybysasha.com/the-strategic-ceo
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