Ep. | 29 Behind the Treats: Meet Justine from Zeke's Barkery

PAWSITIVE PROFIT | Dog Treat Business, Healthy Dog Treat Recipes, Sell Dog Treats Online, Guaranteed Analysis

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📝 Hello Profiteer!
Pawsitive Profit: Meet the Baker - The Story of Zeke's Barkery

In this episode of Pawsitive Profit, host Kara Brothers introduces Justine, a foundational member of the Dog Treat Baker Facebook group and the owner of Zeke's Barkery. Justine shares the heartfelt story behind starting her dog treat business, spurred by her dog Zeke's diagnosis with bone cancer and subsequent crossing over the rainbow bridge. She delves into the challenges of getting the business licensed, the learning curve involved, and how she involves her daughter, Ruby, in the baking process. The conversation also covers navigating state regulations, the variety and appeal of the treats offered, and the importance of special touches like a bakery case at events. Justine emphasizes the value of direct community engagement through craft fairs and the potential for expanding into wholesale. The episode also briefly touches on the technical side of running a small business, such as leveraging Square for sales transactions and the benefits of having a simple online presence.

You can follow Zeke's Barkery on
Facebook - https://www.facebook.com/ZekesBarkery
Instagram - https://www.instagram.com/zekesbarkery/

Shop their website
https://zekes-barkery.square.site/?fbclid=IwAR3hLdAfe9GJ6XVmJLoxFXIVkK8p3DWsqClBCUO1LrofDuN_ZoNYZwVHol4

I hope this episode blesses you!

Woof!
Kara

00:00 Welcome to Pawsitive Profit: Meet the Baker Series
00:12 Introducing Justine: A Founding Member's Journey
00:52 The Birth of Zeke's Barkery: From Hobby to Business
04:12 Navigating the Business: Licensing and Regulations
09:05 The Art of Dog Treat Making: Creativity and Sales
13:48 Engaging with Customers: Events and Sales Strategies
17:32 Expanding the Business: Online Presence and Future Goals
21:19 Closing Thoughts and Social Media Shoutouts

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🎵MUSIC LICENSE
Item Title: Stylish Driving Future Bass
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💡 DISCLAIMERS:
👉The information provided in this podcast is for entertainment, educational and informational purposes only.

👉 I am not a licensed veterinarian nor a licensed pet nutritionist. I am a former dog treat business owner and dog mom who makes treats for her own dogs and loves sharing them with you.

🐾 About Pawsitive Profit:
Welcome to Pawsitive Profit! Learn valuable tips and tricks to boost your business from Kara Brothers and make those tails wag with joy! Pawsitive Profit is your go-to resource for building a successful all-natural dog treat business. Join our community of passionate dog lovers and entrepreneurs to embark on your journey to pawsperity! http://tinyurl.com/4tud85fb