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Inhoud geleverd door Podcasts That Matter and David L. Peterson. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Podcasts That Matter and David L. Peterson of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
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Harnessing the Power of Storytelling in Banking

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Manage episode 435839588 series 2538515
Inhoud geleverd door Podcasts That Matter and David L. Peterson. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Podcasts That Matter and David L. Peterson of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

We, humans, are inherently drawn to stories as a medium for learning and accessing information. But many bankers erroneously think that they don't have any good stories to tell, therefore they don't even try to tell stories
Every small business needs a relationship with its community banks to help them prosper, and sharing examples of your work through storytelling will create a connection that benefits both parties.

Efforts to make storytelling a strategic initiative will yield long-term benefits, so think about examples and themes you can leverage.

Show notes:
💯 All businesses need to tell good stories: what makes a good story? 00:55
3️⃣ The three core reasons we are so drawn to stories. 02:42
⚠️ It is time to take action: brainstorm good story subjects. 03:17
🌞 Do you help businesses with PPP loans: how many examples of helping small businesses you have? 04:43
📈 The power of social media presence and reviewing your offers to small businesses. 11:36

Links:
Harnessing the Power of Stories: https://www.youtube.com/watch?v=9X0weDMh9C4

Jonathan Gottschall, The Storytelling Animal: How Stories Make Us Human

PPP frauds report: click here

Email David: david@davidpeterson.com

Connect with David: www.linkedin.com/in/dlpspeaks

Learn more about David: www.davidpeterson.com

Consult with David: www.i7strategies.com

Sail with David: www.i7sailing.com

  continue reading

60 afleveringen

Artwork
iconDelen
 
Manage episode 435839588 series 2538515
Inhoud geleverd door Podcasts That Matter and David L. Peterson. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Podcasts That Matter and David L. Peterson of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

We, humans, are inherently drawn to stories as a medium for learning and accessing information. But many bankers erroneously think that they don't have any good stories to tell, therefore they don't even try to tell stories
Every small business needs a relationship with its community banks to help them prosper, and sharing examples of your work through storytelling will create a connection that benefits both parties.

Efforts to make storytelling a strategic initiative will yield long-term benefits, so think about examples and themes you can leverage.

Show notes:
💯 All businesses need to tell good stories: what makes a good story? 00:55
3️⃣ The three core reasons we are so drawn to stories. 02:42
⚠️ It is time to take action: brainstorm good story subjects. 03:17
🌞 Do you help businesses with PPP loans: how many examples of helping small businesses you have? 04:43
📈 The power of social media presence and reviewing your offers to small businesses. 11:36

Links:
Harnessing the Power of Stories: https://www.youtube.com/watch?v=9X0weDMh9C4

Jonathan Gottschall, The Storytelling Animal: How Stories Make Us Human

PPP frauds report: click here

Email David: david@davidpeterson.com

Connect with David: www.linkedin.com/in/dlpspeaks

Learn more about David: www.davidpeterson.com

Consult with David: www.i7strategies.com

Sail with David: www.i7sailing.com

  continue reading

60 afleveringen

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