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Your Brand's Financial DNA
Manage episode 439553918 series 3565396
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Ever wondered how a leader's financial behavior can make or break a company? In this episode of Frog Talk, host Nader Safinya sits down with Hugh Massie, a pioneer in behavioral finance and a Titan 100 CEO, to uncover how understanding financial behavior revolutionizes businesses and impacts company culture, leadership, and brand identity. Hugh, the founder and executive chairman of DNA Behavior International, brings decades of experience applying behavioral insights to help organizations optimize their leadership strategies. This conversation offers deep, actionable insights into the often-overlooked but vital connection between leadership behaviors and company performance.
Episode Guest Details:
Name: Hugh Massie
Title: Behavioral Solutions Architect
Bio: Hugh Massie is a Titan 100 CEO, Behavioral Solutions Architect, and the Executive Chairman and Founder of DNA Behavior International.Hugh is a pioneer in applying behavioral finance insights to empower people and organizations worldwide, helping them optimize their talents and financial behaviors to drive quantum leap capacity and build people-centered businesses.
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