Client Theft: Stop Trainers From Stealing Your Members
Manage episode 425893560 series 2971228
Almost every gym owner has been there: a personal trainer leaves and takes clients with them. Some of them were in this situation more than once.
It's a huge issue in the fitness industry, and a major headache. How do you stop trainers from walking away with your clients?
Sure, contracts are one way to handle it, but if your gym doesn’t have a solid system to keep clients loyal, no contract can save you from the loss of clients or the costs of endless legal battles.
This episode, Tim and Randy are sharing four strategies they've successfully used in their gym to tackle this problem. They’ll discuss how to create a loyalty to your gym that keeps clients around even if their go-to trainer leaves.
Tune in to find out how to keep your gym's client base solid and your business stable, no matter who comes and goes.
Let’s dive in!
Key Takeaways:
- Intro (00:00)
- Early bird tickets for the Chicago Growth Summit (00:54)
- Client theft - the biggest issue in the fitness industry (03:03)
- Understanding perspectives: coach vs. client vs. gym owner (08:26)
- W-2 employees vs. 1099 contractors (12:34)
- Ensure clients know results come from the gym, not the coach (15:16)
- Use your own software (Semi-Private Pro) (16:50)
- Switching trainer schedules & maintaining consistent client experiences (18:26)
- Open communication and support for coaches (22:55)
- Recap (26:17)
Additional Resources:
- Win an InBody 380 body composition scanner
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- An app designed for semi private training - Semi Private Pro
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
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