The podcast for podcasters, by podcasters. Podcast Smarter is the official in-house podcast by Podbean with podcasting interviews, best practices and helpful tips. Podbean is a podcast publishing and monetization service, hosting almost 600,000 podcasts. If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com
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Podcast Visibility Secrets: Stand Out in Apple and Spotify Search with Anthony Nwaneri
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Welcome to Podcasting Smarter, in this episode we dive deep into the world of podcast SEO with Anthony Nwaneri from Get More Listeners. Anthony's expertise spans across various successful shows like Chan with a Plan, The Period Whisperer, and Calling History. Join us as we explore the four key pillars of podcast SEO: discoverability, visibility, us…
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Podcast Video Strategy: Engage Bigger Audiences
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Welcome to another exciting episode of Podcasting Smarter! In this event replay episode we dive into effective strategies for promoting your video content to enhance your podcast's reach. Our experts discuss optimizing titles, descriptions, and show notes to leverage algorithms and SEO for greater visibility. Learn the importance of using the right…
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Measuring Video Impact on Podcast Growth: Beyond Vanity Metrics
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Welcome to another exciting episode of Podcasting Smarter! In this event replay episode, we dive deep into optimizing video content for SEO and enhancing discoverability across various platforms. Podbean's team members, Roni and John, share invaluable insights on how to leverage text elements like descriptions, timestamps, and transcripts to ensure…
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Chop Chop! Edit Your Podcast Video Like a Pro
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Welcome to another exciting episode of Podcasting Smarter! In this event replay episode, we dive into the world of mobile video recording and editing. Roni shares crucial insights on using your iPhone for high-quality video content, emphasizing the importance of using the back camera for the best results. Learn how to stabilize your recordings with…
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Video Podcasting Essentials: Harnessing Video to Amplify Your Voice
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Welcome to another exciting episode of Podcasting Smarter! In this event replay episode, we dive into the world of video podcasting with the Podbean team. Join us as we discuss the key benefits of integrating video into your podcasting strategy. Discover how video can enhance visual engagement, boost your show's growth, and strengthen your brand. L…
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New Feature Alert: Convert Blogs to Podcasts with Podbean's AI
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Welcome to Podcasting Smarter, in this episode we're introducing Podbean's latest groundbreaking feature: the blog-to-podcast conversion tool. John Kiernan, Podbean's Director of Content walks us through how this innovative tool works, the benefits it offers for podcasters looking to expand their reach, and tips on maximizing your podcast's impact.…
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Top 5 Email Marketing Hacks for Podcasters with Sarah Hopkinson
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Welcome to Podcasting Smarter, in this episode, we dive into the world of email marketing with Sarah Hopkinson, a seasoned copywriter specializing in helping podcasters grow their audience and monetize their content. Learn Sarah's top five hacks for leveraging email marketing to boost your podcast and discover the importance of having an email list…
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Mastering Podcast Analytics: Insights and Strategies for Success
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Welcome to another exciting episode of Podcasting Smarter! In this podcast analytics event replay episode, you'll discover the surprising insights into maximizing your podcast's performance with this in-depth episode. Uncover the unexpected strategies and tools that are revolutionizing podcast analytics and audience engagement. Join Norma Jean Bele…
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Unlocking AI for Podcast Marketing: Expert Insights and Strategies with Mike Kaput (3/3)
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Welcome to another exciting episode of Podcasting Smarter! In this AI event replay episode, we dive deep into the world of AI and its potential to revolutionize podcast marketing. Join us as we sit down with Mike Kaput, Chief Content Officer at the Marketing AI Institute and co-author of "Marketing Artificial Intelligence: AI, Marketing, and the Fu…
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Maximizing Podcast Efficiency with AI: A Deep Dive into Modern Tools and Strategies (2/3)
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Welcome to Podcasting Smarter, in this second replay episode from our May live event, "How to Use AI to Market Your Podcast," with Mike Kaput from the AI Marketing Institute we explore the intricate process behind producing a successful AI-focused podcast. Mike guest shares insights into the meticulous preparation required, from curating dozens of …
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Harnessing AI for Podcast Success: Insights from Mike Kaput of the Marketing AI Institute (1/3)
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Welcome to Podcasting Smarter, in this first replay episode from our May live event, "How to Use AI to Market Your Podcast," with Mike Kaput from the AI Marketing Institute we dive deep into the world of AI and explore the exciting ways AI can transform your podcast marketing strategies. Unleash the full potential of your podcast with AI tools that…
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The Power of Internal Podcasting: Enhancing Corporate Communications
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Welcome to this episode of Podcasting Smarter where we speak with Debbie West, Senior Account Director at Audere and delve into the significance of internal podcasting for corporate and internal communications. Discover why internal podcasting is gaining traction in the workplace and how it can complement traditional communication methods. Debbie s…
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Unlocking Podbean's Premium Tools: Analytics & Network Plans (4/4)
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Welcome to Podcasting Smarter, in this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools,", we dive deep into Podbean's analytics tools and network plans. Learn how Podbean's IAB-compliant analytics can provide valuable audience insights, helping you understand your podcast's performance with customizable date…
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Unlocking Podbean's Features: Enhance Your Podcast Website & Adding Video! (3/4)
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Welcome to Podcasting Smarter, in this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools," we dive into the vast array of features available on Podbean to help you elevate your podcasting game. Discover how Podbean's dashboard can simplify your podcast management, from choosing the perfect website theme to opt…
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Unlocking Monetization: Apple Subscriptions, Patron Programs, PodAds and Selling E-Courses (2/4)
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In this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools," we'll dive into the latest monetization strategies to help you grow your podcast. Learn about the Apple Podcast subscription integration, which allows you to monetize exclusive content directly from your Podbean dashboard. We'll also cover the benefit…
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Unlocking Podbean's Premium Tools: Grow Your Podcast with Upgraded Features (1/4)
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In the first of the replay episodes from our April live event, "Unlocking Podbean's Premium Tools," we'll explore the array of features that Podbean offers to elevate your podcasting journey. From the basics of getting started on a free plan to the advantages of upgrading to premium plans, we cover it all. Norma Jean Belenky, the Head of Events at …
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The Branded Podcast Strategy Used by The Royal National Lifeboat Association's with '200 Voices' (3/3)
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In today's episode of Podcast Smarter, we continue our conversation with the Royal National Lifeboat Institution (RNLI) and how they leveraged the power of podcasting to celebrate their 200th anniversary through their series entitled '200 Voices'. Explore the fascinating details behind the creation of a content-rich podcast aimed to commemorate, in…
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The Making of RNLI's 200 Voices - and Episodes with Rory Stamp & Dan Jones (2/3)
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In today's episode of Podcast Smarter, we delve back into the world of branded podcasts with the Royal National Lifeboat Institution (RNLI). We continue speaking about the creation journey of the Royal National Lifeboat Institution's (RNLI) anniversary branded podcast, 200 Voices with Rory Stamp from the RNLI and Dan Jones, a former BBC producer, w…
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Commemorating 200 Years of Lifesaving: The RNLI's Captivating Anniversary Podcast (1/3)
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In today's episode of Podcast Smarter, we delve into the world of branded podcasts with the Royal National Lifeboat Institution (RNLI). Honoring its 200th year anniversary, the RNLI has launched a powerful podcast, sharing personal stories of bravery and service from hundreds of their volunteers. The episode is the first of three in our event repla…
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Strategies for Audience Growth and Engagement from Podbean's AMA 3/3
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In today's episode of Podcast Smarter, Norma Jean Belenky, Podbean's Head of Events, hosts an Ask Me Anything (AMA) session with Podcast Specialist Roni Gosch and Director of Content, John Kiernan. This episode uncovers the value of serving unique niche content, emphasizes the importance of consistent messaging, and the significance of a well-execu…
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How to Start a Podcast with Zero Budget, Podbean Swag & How to Interrupt from Podbean's AMA 2/3
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In today's episode of Podcast Smarter, Norma Jean Belenky, Podbean's Head of Events, hosts an Ask Me Anything (AMA) session with Podcast Specialist Roni Gosch and Director of Content, John Kiernan. We have a lively discussion on various strategies for bootstrapping your podcast, Podbean swag and how to pace and communicating interview styles and pr…
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Podcast Discovery Demystified: Utilizing Keywords and Tags from Podbean's AMA 1/3
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In today's episode of Podcast Smarter, Norma Jean Belenky, the Head of Events at Podbean, hosts an Ask Me Anything (AMA) session with Podcast Specialist Roni Gosch and Director of Content, John Kiernan. We have a lively discussion on various strategies for monetizing podcast content and engaging the audience. We cover a wide range of topics, includ…
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Strategies for Building and Engaging a Loyal Listener Community with Bethany Hawkins Pt. 3/3
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In today's episode of Podcast Smarter we return with our third of three episodes with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company. Explore the essence of building and utilizing a faithful, interactive podcast community and monetize that community in this episode of 'Podcasting Smarter'. Learn about the impor…
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Accessibility, AI & Marketing: Keys to Podcast Growth with Bethany Hawkins Pt. 2/3
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In today's episode of Podcast Smarter we return with our second of three episodes with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company. Uncover the surprising key to making your podcast stand out in a sea of competition. It's not just about content, but the strategic use of branding and design. Find out how to c…
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Crafting Authenticity: The Key to Podcast Longevity with Bethany Hawkins Pt. 1/3
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In today's episode of Podcast Smarter we speak with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company. We'll share a look into the effective strategies that have empowered black-owned podcast businesses to excel. The conversation sheds light on Bethany’s distinctive methods for creating engaging podcast content, o…
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Podcast Content Repurposing: 5 Key Strategies from the Experts at Headliner
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Welcome to a captivating episode of Podcasting Smarter, the second episode with special guests Oliver Wellington, the founder of Headliner, and their marketing manager, Elissa Craig. Together, they share invaluable tips and practices for promoting podcasts and unravel strategies such as visual engagement and adapting to the ever-evolving landscape …
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How to Use AI to Promote Your Podcast with Headliner
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Welcome to a brand new episode of Podcasting Smarter, where we delve deep into the world of podcast promotion with two experts from Headliner, founder Oliver Wellington and marketing manager Elissa Craig. Get firsthand insights into Headliner, a game-changing tool that has transformed the way podcasts are promoted and marketed. Find out how Headlin…
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Community Building and Engaging Content Creation with Dear Alice Design Podcast Pt. 2/2
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Are you ready to step up your podcast game and achieve enhanced content quality and a loyal listener base? We've got the solution to help you make it happen as we speak to the Dear Alice Design podcast about how the keys they've used to grow their audience. On this episode we'll dive deeper into their success and share strategic podcast marketing t…
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How the Dear Alice Podcast Successfully Monetizes and Grows their Podcast Audience (and Community) Pt. 1/2
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If you're feeling frustrated about not being able to effectively monetize your podcast and grow your audience, then you are not alone! You may be struggling to find the right balance between providing valuable content and promoting your products or services and in this episode we hear how the team from the Dear Alice interior design podcast found s…
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Podbean AI: What You Need to Know
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In this episode of Podcasting Smarter, Podbean's Head of Events, Norma Jean Belenky, speaks with Podbean's Podcast Specialist, Roni Gosch on Podbean's new Podbean AI tool, how it works and what it can do for your podcast! "We want people to get their voice out there. We want people able to share their stories. And podcasting already has a pretty lo…
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Audience Engagement, Getting Your Podcast Featured & Partnerships with Catrin Skaperdas
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Have you heard these myths about podcast marketing and audience development? 1) You need a big budget to grow your audience. 2) Video has no place in audio content. 3) Audience engagement is all about downloads and numbers. This episode will reveal the truth behind these myths that will transform your podcast growth strategy. Stay tuned for the gam…
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In-App Podcast Promotion, Networking and more Audience Development with Catrin Skaperdas
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Uncover the unexpected secret to skyrocketing your podcast's visibility and audience expansion. You wouldn't expect a podcast marketing expert's advice to be tied to middle school memories and the power of personal connections. But what if I told you that forming genuine partnerships with major podcast platforms and using their preferred communicat…
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Expert Podcast Growth Tips from Professional Podcast Audience Growth Specialist Catrin Skaperdas
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Do you want to increase your podcast's visibility and attract new listeners? Want to know the strategies that professional podcast networks are using to achieve audience growth? We've got a great episode to help you grow your podcast audience and reach the next level. Uncover the surprising podcast growth strategies from an expert in the field. Joi…
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5 Best Practices for Podcast Recording & Production
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Do you desire to elevate your podcast's audio quality and enhance the overall listening experience? Our guest, Dan Hughley, will be sharing some solutions to achieve improved sound production and elevate the overall auditory journey. If you seek to take your audio quality to the next level and provide a more immersive experience for your audience, …
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Useful Podcast Tech, AI Hacks and Production Advice from Focusrite's Dan Hughley
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Does the struggle of producing high-quality podcasts while juggling multiple tasks sound familiar? You may have been told to simply work harder and put in more hours to improve your podcast production. However, this approach often leads to burnout and frustration as you still struggle to achieve the desired results. Feeling overwhelmed and exhauste…
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Launching Your Podcast in 2024 : Podcast Formatting, Growth & Money
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Are you an aspiring or experienced podcaster looking to enhance your skills? Join us as we delve into the world of podcasting formatting, discoverability, and monetization strategies. With valuable insights and practical tips, this podcast will leave you wondering what the next step is in your podcasting journey. Stay tuned for more! "Formatting yo…
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Podcast Monetization Tips from Podbean Academy
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If you're feeling frustrated because you've been pouring hours into creating high-quality podcast content, only to see minimal returns on your efforts, then you are not alone! You may have already tried running ads on your episodes or seeking sponsorships, but instead of seeing a significant increase in income, you're barely covering your productio…
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If you're feeling frustrated because you've been putting in hours of work on your podcast, but your audience growth is stagnant, then you are not alone! You may have been tirelessly promoting your podcast on social media and reaching out to influencers, only to see minimal results. Despite your efforts, you might be struggling to connect with your …
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Podcast Launch Tips from Podbean Academy
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Do you want to successfully launch your own podcast? We will be sharing the key steps and planning strategies to help you achieve your goal of starting a podcast journey. Learn essential first steps in podcasting and the necessary planning to get your own podcast up and running. Let's dive into the steps and planning required to turn your podcastin…
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AI Podcasting Tools with James Cridland
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Have you heard these myths about podcast production? Myth 1: Podcast production is time-consuming and requires a lot of technical know-how. Myth 2: Podcasters spend hours editing and perfecting each episode. Myth 3: Burnout is inevitable for podcasters due to the demanding production process. Stay tuned as our guest, James Cridland, shares the trut…
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Secrets to Growing Your Podcast Audience Faster with ”The French Instinct”
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Do you want to see a significant increase in your podcast audience and engagement? Learn how to achieve this desired outcome as our guest, Katy Beauvais, shares valuable insights and strategies. Discover the key to growing your audience and keeping them engaged throughout your podcast episodes. Join us for an in-depth discussion on reaching and cap…
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How ”The French Instinct” Language Podcast Monetizes Their Show
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Do you want to learn how to monetize your podcast? Discover the captivating tale of one French-language podcaster whose journey took an unexpected turn. From a humble labor of love to a sustainable source of income, Katy Beauvais's story will leave you inspired and craving for more. Prepare to be amazed as she unveils the secret behind turning her …
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Descript & Podbean Publishing: How-To Details and Best Practices
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Do you want to revolutionize your podcast production process and save valuable time? Look no further! In this episode we will be sharing the key to unlocking a result that every podcaster dreams of: a seamless integration of Descript and Podbean. "The more tools you know that can streamline your process, the easier your life as a podcaster will be.…
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Podcast Ad Tracking Explained
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Have you ever wondered how podcast advertising can be tracked effectively? Stay tuned to find out how ads are tracked and what both podcasters and podcast advertisers can do to see results! Today's episode is a replay of our live Podcast Ads Bootcamp event with Pete Birsinger, CEO of Podscribe. "With podcast ad tracking, advertisers can gain valuab…
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How the DNA Today Podcast Broke 100K Downloads and Monetized Their Show!
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Today's episode is a replay of our live event with Kira Dineen of the DNA Today Podcast about how she has successfully grown her show to over 100,000 downloads and monetized in the process! Kira shares her insights on monetization strategies for niche podcasts and the importance of providing value to sponsors. She discusses her own experience with …
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Are you looking to streamline your editing and publishing process? Do you want a solution that will seamlessly integrate Descript and Podbean to achieve a more efficient workflow? Look no further! In this episode of Podcasting Smarter we're speaking with Podbean's Director of Customer Success, John Kiernan about how you can effortlessly edit and pu…
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TikTok Terror: How Social Media Is Helping ”Heart Starts Pounding: Horrors, Hauntings and Mysteries” Reach Thousands of Spooky Enthusiasts
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On this episode we're speaking with Kaelyn Moore of the Heart Starts Pounding: Horrors, Hauntings and Mysteries podcast! We dive deep into Kaelyn's process of selecting stories, her meticulous production process, and the crucial role of sound design in creating a spine-chilling atmosphere for her listeners. Kaelyn also shares how she's built her au…
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Empowering Voices: Real Talk, Real Women - LIVE Replay
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Today's episode is a replay of our live event with Gemma Serenity on bringing awareness and sharing stories to empower those who have been effected by domestic violence. If you or a loved one is experiencing Domestic Violence, call the National Helpline (US) at 1−800−799−SAFE(7233) or TTY 1−800−787−3224, or Text "START" to 88788. "By breaking the s…
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Podcast Advertising Strategies for Businesses: How to Maximize Your Impact
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In this episode of Podcasting Smarter we're speaking with Kerry Tracy, Podbean's SVP of Advertising and Norma Jean Belenky, Podbean's Head of Events about how businesses can maximize their advertising impact with podcast advertising. "With a limited budget, focus on niche podcasts to get more repetition and deliver your message effectively." - Kerr…
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Audience Retention 101: Boost Your Podcast’s Discoverability and Community Engagement
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Today we're speaking with Podbean's Podcast Specialist, Roni Gosch about Audience Retention and why it's important to your podcast! If you're feeling frustrated because your podcast isn't growing despite your efforts, then you are not alone! "Your first question is how do I retain the audience that I already have? So many people are focused on grow…
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