Special Series - Influencing Safety with Bill Martin, CUSP Pt. 7

Utility Safety Podcast by Incident Prevention Magazine

In the latest installment of "Influencing Safety," avid reader Bill Martin, president and CEO of Think Tank Project LLC, and podcast host Kate Wade discuss some of the books that have influenced the way Bill thinks about safety in the electric utility industry. Plus, check out his list of recommended books below!

1. Viskontas, I. (2017). Brain Myths Exploded.
2. Cialdini, R. (2021). Influence, New and Expanded: The Psychology of Persuasion.
3. Sharot, T. (2017). The Influential Mind: What Our Brain Reveals About Our Power to Influence Others.
4. Bohns, V. (2021). You Have More Influence Than You Think.
5. Kahneman, D. (2011). Thinking, Fast and Slow.
6. Gawande, A. (2009). The Checklist Manifesto.
7. Gonzales, L. (1998). Deep Survival: Who Lives, Who Dies, and Why.
8. De Becker, G. (2021). Survival Signals That Protect Us From Violence (Special Release Edition).
9. Klein, G. (2013). Seeing What Others Don't: The Remarkable Way We Gain Insights.
10. Bargh, J. (2017). Before You Know It: The Unconscious Reasons We Do What We Do.
11. Paul, A. M. (2021). The Extended Mind: The Power of Thinking Outside the Brain.
12. Barrett, L. F. (2020). 7 ½ Lessons on the Brain.
13. Clark, A. (2023). The Experience Machine: How Our Minds Predict and Shape
Reality.
Listen to the other 6 parts of this special series with Bill Martin, CUSP.

To share feedback about this podcast, reach Bill at [e-mail] and Kate at [e-mail].

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