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The Product Road Map: Dreaming Up, Designing and Delivering New Tires to the Market
Manage episode 324538667 series 2922681
Inhoud geleverd door Chuck Bryant and Bridgestone Americas. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Chuck Bryant and Bridgestone Americas of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
They may not have a crystal ball, but a cross-functional team at Bridgestone of experts and innovators still manages to predict the future when it comes to gauging industry trends and anticipating the needs of customers and consumers. In this episode of THRIVE, host Keith Cawley talks with Will Robbins, Director of Consumer Product Strategy, and Iris Ocasio, Consumer Product Planner, about how Bridgestone dreams up what’s next for its product portfolio, what factors influence strategy and design, and how we bring it all to market.
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