Ep#414 Palash Soni: Goldcast Unleashed: Scaling B2B Events to 10 Million ARR

The Growth and Scaling Podcast with Todd Westra

The Growth and Scaling Podcast with Todd Westra

Full episode details here: https://links.growthandscaling.com/414

In Episode 414, Scaling B2B Events to 10 Million ARR, join the dynamic Palash Soni, co-founder and CEO of Goldcast, as we dive into the world of B2B SaaS!

Discover how Goldcast's event platforms are shaking up the industry with immersive experiences and killer analytics. Plus, find out how COVID supercharged the digital events trend.

Palash spills the beans on team alignment challenges and growth strategies, serving up savory insights with his trademark wit. Don't miss this wild ride through the exciting world of B2B SaaS!

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Ways to connect with Palash Soni:

• Website: http://www.goldcast.io/

• Personal LinkedIn: https://www.linkedin.com/in/palashsoni/

• Company Facebook: https://www.facebook.com/GoldcastEvents/

• Company Instagram: https://www.instagram.com/goldcast.events/

• Company LinkedIn: https://www.linkedin.com/company/goldcastevents/

What’s in this podcast episode?

00:27 Who is our guest for today and what is his business

00:36 Did COVID influence their decision to start Goldcast and were there similar options before

02:02 Marketers already had event features in their CRM, why create a separate platform

04:02 Why offer a platform for all event types instead of just one kind

06:08 How has Goldcast grown since launch and what's their current yearly income

07:39 www.captainscouncil.com

09:41 Can Goldcast handle big events and repurpose content compared to platforms like Riverside

11:23 Why sell directly instead of relying on the product itself, and how does their support differ

13:21 What are the challenges of running high-pressure events and how does Goldcast build trust

14:40 What did they do before Goldcast and why choose this specific customer group

16:32 What were the biggest challenges as Goldcast grew and how did they fix the team alignment issue

18:09 What's Goldcast's main goal and how do they keep their team on the same page

20:31 What are the two biggest lessons they learned about growing a company and why is clear communication important

20:41 What are their goals for Goldcast in the next five years and could it become a public company

22:28 Who are his mentors that he wanted to give a shoutout and what qualities does he value in them

I highly suggest you watch this entire exchange between Palash Soni and ⭐️Todd Westra 📈

If you're looking for tips and strategies to grow and scale your business, this episode is for you!

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