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What It Takes to Create Raving Fans in SBA Lending feat. Charles H Green, Chris Hurn, & Javier Jorge | Ep. 164
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What does it take to make your borrowers so happy that they can’t stop talking about their experience?
In this episode of The Art of SBA Lending, Ray Drew is joined by a panel of SBA lending pros to discuss how to elevate your customer service game and turn borrowers into raving fans.
SBA loans can be complex, and the journey to closing is rarely easy. But top producers know that exceptional service isn’t about avoiding obstacles—it’s about guiding your borrower through them with empathy, attention, and solutions.
Today, we’re sharing five proven methods that will not only enhance your borrower’s experience but also create lifelong advocates for your services.
Key topics include:
Why empathy is a game-changer in borrower relationships
The power of doing the unexpected to create a lasting impression
Aligning your services with borrower needs to generate true loyalty
With expert insights from our panel of Art of SBA Contributors:
Chris Hurn, SBA Lending Expert
Javier Jorge, Director of Government Guaranteed Lending at Locality Bank
Charles Green, SVP at Harvest Small Business Finance
Whether you’re an established BDO or just starting out, this episode offers invaluable advice for creating the kind of borrower experience that leads to repeat business and enthusiastic referrals.
This episode is sponsored by:
The Content Store
The Content Store is a video content agency specialized in podcast, YouTube, and short form video editing.
Elevate your brand with premium video content today. Go to http://www.thecontentstore.com to get in touch.
Rapid Business Plans
Rapid Business Plans is the go-to provider of business plans and feasibility studies for government guaranteed small business lenders.
For more information, or to set up a Get Acquainted call go to http://www.rapidbusinessplans.com/art-of-sba
BDO’s…let’s start your weeks strong! Sign up for our weekly sales advice series, Sales Ammo. Every Monday morning wake up to a piece of Rays sales advice in your inbox to help you rise to the top. Subscribe here: https://www.artofsba.com/army-of-bdos
Loving The Art of SBA Lending episodes? Make sure to follow along with our sister shows, The BDO Show and SBA Today, each week with the links below!
https://www.youtube.com/@thebdoshow
Head to http://www.artofsba.com for more information and to sign up for our must-read monthly newsletter to stay up to date with The Art of SBA Lending.
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