82 SEO for Counselors: In Conversation with Jenny Melrose

Texas Counselors Creating Badass Businesses

Unlock the secrets to increasing your practice's visibility and connecting with your clients on a deeper level as Dr. Kate Walker and SEO maestro Jenny Melrose join forces. This power duo offers a masterclass in optimizing your online content to not only reach but resonate with your potential clients. Prepare to be armed with the tools to create content that answers the real questions plaguing your audience, from parents grappling with children's ADHD to adults seeking self-improvement, while learning the art of transforming website visitors into loyal subscribers.
Step into the world of online counseling with strategies that extend beyond the therapy room. From morning routine guides to checklists for managing emotional changes, discover how to provide immediate solutions that forge meaningful client relationships. Dr. Kate and Jenny also explore income diversification for counselors—think online workshops and digital products—ensuring your expertise yields rewards even when you're not in session.
Finally, we navigate the dynamic landscape of social media, pinpointing exactly where to share your crafted messages to engage your targeted audience. I'll guide you in establishing content pillars that keep your topics fresh and highly relevant, especially for those counseling parents of children with ADHD. Whether you're selecting the best platform or devising your social media strategy, this episode is your blueprint for standing out in the digital space and making an impact where it counts.
Get your step by step guide to private practice. Because you are too important to lose to not knowing the rules, going broke, burning out, and giving up. #counselorsdontquit.

Hoofdstukken

1. 82 SEO for Counselors: In Conversation with Jenny Melrose (00:00:00)

2. SEO and Marketing for Counselors (00:00:02)

3. Maximizing Online Counseling Strategies (00:10:19)

4. Social Media and Content Pillars (00:18:51)

5. Social Media and Blogging Strategies (00:30:27)