The New Era of Supply Chain: AI-Driven Sustainability with Jag Lamba

Sustainable Supply Chain

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In this week's episode of the Sustainable Supply Chain Podcast, I had the privilege of hosting Jag Lamba, the founder and CEO of Certa. Jag delves into the transformative power of Certa's AI-driven platform, a beacon for Fortune 100 firms navigating the complexities of compliance, risk, and ESG on a global scale. Our conversation unveils the critical role of gathering primary data for Scope 3 emissions, an essential step towards achieving net-zero goals and a testament to the evolving landscape of sustainability in supply chains.
Jag's insights into the tangible ROI of sustainability initiatives are a clarion call to action. He illustrates how leading with sustainable practices is not just good for the planet but a strategic advantage in today's competitive market, offering better access to capital and aligning with the values of a discerning workforce and customer base.
The narrative shared by Jag is a compelling mix of personal journey, professional milestones, and a forward-looking perspective on the indispensability of sustainability in business. As the world stands at a crossroads, Certa's platform emerges as a critical tool for enterprises committed to making a meaningful impact on their supply chain sustainability.
This episode is a must-listen for anyone keen on understanding the intersection of technology, sustainability, and business strategy. Jag's story is a powerful reminder that in the quest for sustainability, innovation, and ethics go hand in hand, shaping a future where doing good business is synonymous with doing good for the world. Join us on this enlightening journey as we explore

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1. The New Era of Supply Chain: AI-Driven Sustainability with Jag Lamba (00:00:00)

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3. (Cont.) The New Era of Supply Chain: AI-Driven Sustainability with Jag Lamba (00:32:50)