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Papumba - Making a safe digital playground for kids with Gonzalo Rodriguez
Manage episode 361754013 series 3310815
Education apps for children have become increasingly popular in recent years with growing competition in the market. In a recent podcast, We sat down with Gonzalo Rodriguez, CEO of Papumba, to discuss the app’s growth secrets. Papumba is a digital safe playground designed specifically for kids aged 2-7, offering a variety of educational games, books, videos, and audio stories that engage and educate young minds.
- Creating a trustworthy and safe app for kids
- Being Featured in Apple App Store
- Generating 40% of additional revenue by localizing the content
- improving the adoption of annual plans to increase the lifetime value
For noteworthy quotes and key takeaways from the episode, read the article - Making a trustworthy and user-friendly language learning app with Gonzalo Rodriguez (Papumba)
Episode Topics at a Glance
- Introduction to Papumba
- Challenges of approaching the Kid's category
- Keeping a close relationship with Apple
- Getting featured by Apple
- Boosting credibility and appealing to the parents
- Optimizing the content for young children who can’t read
- Localizing the content to increase revenue
- Improving the Adoption of Annual Plans
More about Gonzalo
Gonzalo Rodriguez is an accomplished Argentinian entrepreneur and passionate CEO with a deep love for parenting and education. As a two-time startup founder, he currently leads Papumba, a VC-backed Edtech platform focused on helping families around the world raise confident and ready-for-school children. As a devoted father to a 2-year-old toddler, Gonzalo understands the importance of providing high-quality, expert-curated content to support children's development.
Gonzalo’s Links
Timestamps
[00:01:01]: Creating a parenting app
[00:03:19]: Papumba's deployment and top markets
[00:14:05]: Increasing Annual Plan Adoption
[00:17:07]: Failed Experiments and Lessons Learned
[00:20:57]: Building Habits and Expanding Content Offering
Episode production by Mobdesign: https://podcasts.mobdesignapps.fr
37 afleveringen
Manage episode 361754013 series 3310815
Education apps for children have become increasingly popular in recent years with growing competition in the market. In a recent podcast, We sat down with Gonzalo Rodriguez, CEO of Papumba, to discuss the app’s growth secrets. Papumba is a digital safe playground designed specifically for kids aged 2-7, offering a variety of educational games, books, videos, and audio stories that engage and educate young minds.
- Creating a trustworthy and safe app for kids
- Being Featured in Apple App Store
- Generating 40% of additional revenue by localizing the content
- improving the adoption of annual plans to increase the lifetime value
For noteworthy quotes and key takeaways from the episode, read the article - Making a trustworthy and user-friendly language learning app with Gonzalo Rodriguez (Papumba)
Episode Topics at a Glance
- Introduction to Papumba
- Challenges of approaching the Kid's category
- Keeping a close relationship with Apple
- Getting featured by Apple
- Boosting credibility and appealing to the parents
- Optimizing the content for young children who can’t read
- Localizing the content to increase revenue
- Improving the Adoption of Annual Plans
More about Gonzalo
Gonzalo Rodriguez is an accomplished Argentinian entrepreneur and passionate CEO with a deep love for parenting and education. As a two-time startup founder, he currently leads Papumba, a VC-backed Edtech platform focused on helping families around the world raise confident and ready-for-school children. As a devoted father to a 2-year-old toddler, Gonzalo understands the importance of providing high-quality, expert-curated content to support children's development.
Gonzalo’s Links
Timestamps
[00:01:01]: Creating a parenting app
[00:03:19]: Papumba's deployment and top markets
[00:14:05]: Increasing Annual Plan Adoption
[00:17:07]: Failed Experiments and Lessons Learned
[00:20:57]: Building Habits and Expanding Content Offering
Episode production by Mobdesign: https://podcasts.mobdesignapps.fr
37 afleveringen
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