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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
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Matthew Porter: How we learned to 'love the darts'
Manage episode 246576504 series 1924107
Inhoud geleverd door MrRichardClarke. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door MrRichardClarke of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
TOPICS
The importance of running a high-quality event
Keeping the standard high despite the crowded calendar
Growing the PDC Darts event behind a subscription wall on Sky
The peculiar nature of darts - you can’t see the sport even when you are there
The way players have individualised and marketed themselves
The WWE influence over the entrances
The debate over darts’ sporting credibility
Football’s over-reliance on tribalism and lack of interest in marketing the product
Darts players and social media.
The relationship between social media and sponsorship in darts
How they use PDCTV, their OTT channel.
The importance of unofficial content channels
The human side of darts
Prince Harry becoming “a darts influencer”
Why darts is the UK’s most trusted sport
The challenger tour and academy set up
The opportunity to create a gender-neutral sport
The Premier League concept - Thursday night events in provincial towns
Why the PDC will always ‘leave ticket money on the table’
The development of different tournaments and why they are at maximum capacity
The determining factors behind darts’ global growth
Why they did not move into Holland earlier?
Which country has over-indexed and surprised him
The difficulty of expanding into Asia
Will the sport need a stand-out Asian player to make the breakthrough?
Why the future is consolidation
94 afleveringen
Delen
Manage episode 246576504 series 1924107
Inhoud geleverd door MrRichardClarke. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door MrRichardClarke of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
TOPICS
The importance of running a high-quality event
Keeping the standard high despite the crowded calendar
Growing the PDC Darts event behind a subscription wall on Sky
The peculiar nature of darts - you can’t see the sport even when you are there
The way players have individualised and marketed themselves
The WWE influence over the entrances
The debate over darts’ sporting credibility
Football’s over-reliance on tribalism and lack of interest in marketing the product
Darts players and social media.
The relationship between social media and sponsorship in darts
How they use PDCTV, their OTT channel.
The importance of unofficial content channels
The human side of darts
Prince Harry becoming “a darts influencer”
Why darts is the UK’s most trusted sport
The challenger tour and academy set up
The opportunity to create a gender-neutral sport
The Premier League concept - Thursday night events in provincial towns
Why the PDC will always ‘leave ticket money on the table’
The development of different tournaments and why they are at maximum capacity
The determining factors behind darts’ global growth
Why they did not move into Holland earlier?
Which country has over-indexed and surprised him
The difficulty of expanding into Asia
Will the sport need a stand-out Asian player to make the breakthrough?
Why the future is consolidation
94 afleveringen
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Overeenkomstig met Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
10k277
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Where startup founders raise millions and listeners can invest. Forget everything you think you know about the world of venture capital. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
…
continue reading
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