Episode 106. How Julia Slowed Down for Industry Leadership

Speaking with Confidence with Cat Matson

As an industry expert, Julia found herself frustrated that people with less experience and less knowledge were speaking at industry events. She also recognised that, as an industry expert with extensive knowledge, she often drowned her listeners in ALL THE THINGS, leaving them more confused. Julia Van Der Sommen runs The Pattern Room, Australia’s first end-to-end development and production house for the fashion industry. She is passionate about supporting new fashion designers to be sustainably successful and navigate the myths and realities of fashion production. In this episode, Julia explains how discovering how to speak with structure, with key messages, has led her to speak at industry events in Australia and Europe … and the impact that’s made on her business. Listen in to hear: How Julia stepped into a thought leadership role in her industry How she answered the question, ‘what am I standing for?’ The powerful impact on the business of speaking with less information and more intention The doors are NOW OPEN for the Impactful Presenters Program – all the information can be found at https://www.impactfulpresenters.com/