How to rename and relaunch your business to attract different clients with Hamptons Organizers owner, Lindsay McLoughlin

Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Balance for Entrepreneurs

Ever considered renaming, rebranding, or relaunching your business? My client Lindsay McLoughlin, owner of Hamptons Organizers, shares how she did all three with her home organizing business to attract different clients and be perceived as a more elevated, high-end business.

Listen to this episode to find out:

• Lindsay's hesitations and considerations that she had with renaming, rebranding and relaunching her business (and how she overcame them)
• Tips for establishing yourself as the go-to service provider in a local market
• How to tell if it's time to rename or relaunch your business
• Why relaunching can attract the new business you want

Mentioned in this episode:

• 💼 Hamptons Organizers website - owned by Lindsay McLoughlin
• 🧺 Lindsay's favorite organizing products
• ✅ Custom Branding - done-for-you branding and templates to attract your ideal person
• ✅ Custom Website - done-for-you website that converts browsers to booked clients and buyers
• 🎧 Episode 13 - Aligning your marketing strategy with your realistic capacity, with Samantha Marcellino of SGS Media
• 🎧 Episode 19 - How to attract best-fit clients by creating niche offers with Kelley Kempel
• 🎧 Episode 22 - Growing a business and gaining experience outside your degree with Catherine Guidry

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