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How an asset library can help OEMs and dealers move distressed inventory
Manage episode 447596694 series 3601214
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Smarter inventory management leads to higher sales and faster reduction of distressed stock.
In this episode, Joe Mills and Dustin Clark, VP of Marketing Strategy at Element Three, discuss innovative ways for OEMs to improve inventory management. From using automation to handle excess stock to enhancing dealer relationships, they cover strategies about how to use information to move products more efficiently.
You’ll learn:
How OEMs and dealers can sync systems for better inventory control
Tech solutions to enhance inventory management
Strategies to move distressed stock fast with targeted marketing
Things to listen for:
(00:00) Introduction
(01:17) Managing distressed inventory with asset libraries
(04:36) Automating inventory marketing based on sales cycles
(07:23) Closing the sales loop to avoid missed opportunities
(08:23) Pricing and promotions in inventory management
(08:45) Test distressed inventory strategies through small pilot tests
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