New In Events: Climate conversations & the road to net zero
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For World Earth Day, Mike Fletcher and Paul Cook chat with Shawna McKinley about her work documenting events in Canada that have been impacted by changing and unpredictable weather patterns.
From her home in North Vancouver, Shawna advises a better understanding of event insurance policies, along with emergency preparedness and better crisis communication.
Continuing the climate theme, in episode five we also hear from Kai Hattendorf who sits on the board of JMIC (Joint Meetings Industry Council) and came by the podcast booth at IBTM World in Barcelona last year.
JMIC is the organisation responsible for administering Net Zero Carbon Events, the MICE industry’s global strategy to reach net zero by 2050 in alignment with the Paris Agreement.
Kai provides an update on how the roadmap is progressing and why ‘falling’ into the MICE industry shouldn’t have negative connotations, as it results in a broader, more diverse workforce with different skills that can better tackle challenges presented by the climate crisis.
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