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How to Differentiate Your Brand with Markanthony “MAC” Claiborne | 534
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"You gotta be authentic, because what comes from the heart goes to the heart, and people know when somebody's being fake." - Mark Anthony Claiborne
Join Niiamah (@niiamahashong) as he uncovers the secrets behind Mark Anthony Claiborne's @mactastictv successful transition from corporate America to media mogul. Gain valuable insights on content creation, brand differentiation, and the importance of staying true to yourself.
Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.
--Check out the video episode on YouTube!--
Timestamps:
0:00 Introduction to Mark Anthony Claiborne
0:18 Mac's background and experience
2:01 From Chicago to entrepreneurship
3:56 Writing a book, TV appearances
5:11 Transition to personal branding
8:55 Creating Mactastic TV brand
13:11 Building multiple brand identities
16:07 Structuring time and business
19:44 Importance of authenticity
23:46 Birth of Cigar Chats
26:33 Avoiding brand confusion
30:11 Building one brand at time
33:12 Where to find Mac online
34:29 Insights from the conversation
35:54 Mac's 10-year vision
36:49 Closing thoughts and gratitude
Enter Markanthony “MAC” Claiborne's World:
Instagram | TikTok | Youtube | Website
Continue in Outlier's Edge World:
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