EP057: A Hero’s Journey - SEO Content + 50Lb Weight Loss

Ten Golden Rules Internet Marketing for Law Firms Podcast

Join a world-class SEO expert Joe Graisbery as he sits down with our host Jay Berkowitz to discuss all things content marketing. Joe also shares his weight loss journey and the steps he took that led him to drop an astonishing 50 pounds!

Joe dives deep into the world of search engine-optimized content, how he created SEO Content Hero, the best new tips to create content that ranks on Google, and SEO tools and software that help your content crush the competition. They discuss the latest strategies for getting backlinks that count in your SEO strategy, as well as the benefits of using AI tools and software to optimize your content.

Timestamps:

● 0:04 - Introduction

● 1:07 - Joe’s 50lb weight loss success

● 3:54 - About Seven Figure Agency: Jay and Joe’s experiences

● 8:09 - Joe’s journey to SEO

● 9:51 - Creating content that ranks on Google

● 12:09 - The value of data and how to use it

● 14:20 - SEO tools: SEM Rush, Ahrefs

● 18:03 - Advancing your topical authority

● 19:45 - The importance of links and backlinks

● 25:50 - Google’s algorithm using the ‘EEAT’ concept: expertise, experience, authoritativeness, trustworthiness

● 32:31 - ‘Massive content’: why is it important?

● 35:51 - Incorporative videos in SEO strategy

● 38:35 - A positive perspective on AI

● 41:31 - AI tools and software: Content at Scale, Originality.ai, Loom

● 44:32 - Content autopilot with SEO Content Hero

Mentioned Resources:

Ten Golden Rules

● https://www.youtube.com/user/TenGoldenRules

● Ten Golden Rules

● Facebook.com/TenGoldenRules

● Linkedin.com/in/TenGoldenRules

● SEO Content Hero

● SEM Rush

● Ahrefs.com

● Content at Scale

● Originality.AI

● Loom

● Contact Joe at [e-mail]

About Joe Graisbery:

A certified SEO/SEM professional, Joe Graisbery is the Managing Director of RPM Services Group LLC, a content development and online marketing solutions agency. He is also the CEO and Founder of SEO Content Hero, the content development branch of RPM Services providing content management through SEO-optimized content at scale to marketers and agencies. Passionate about online business scaling systems and software, Joe is recognized as a foremost authority on SEO content research, planning, & production within the SEO industry.

About Jay Berkowitz:

Jay Berkowitz is a digital marketing strategist with decades of experience in the industry. As the CEO of Ten Golden Rules, he has helped countless law firms and businesses harness the power of the internet to achieve remarkable growth and visibility. Jay is also a renowned keynote speaker and author, sharing his expertise at various industry events and in publications worldwide.

Facebook.com/TenGoldenRules

Linkedin.com/in/TenGoldenRules

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