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How to Use Captivate to Grow Your Podcast and Reach a Wider Audience - With Mark Asquith
Manage episode 403807364 series 3479142
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In this conversation, Mark Asquith, the CEO and co-founder of Captivate, discusses his passion for podcasting and the power of the Captivate platform. He shares his thoughts on the differences between The Office UK and The Office US, and how podcasting has evolved over the years. Mark also explains the benefits of using Captivate's AI feature, Amy, for dynamic content insertion. He provides insights on promoting both video and audio podcasts, the importance of audio quality, and the use of episode-specific thumbnails. Mark concludes by highlighting Captivate's mission to empower serious indie podcasters.
Takeaways
The Office UK and The Office US have different styles of humor, but both are geniously written pieces of comedy.
Podcasting is a passion for Mark Asquith, and he enjoys helping serious indie podcasters save time or make money with the Captivate platform.
Captivate's AI feature, Amy, allows for dynamic content insertion, making it easy to monetize and cross-promote podcasts.
When promoting video and audio podcasts, it's important to optimize titles and thumbnails for each platform's algorithmic needs.
Audio quality is crucial in podcasting, and serious podcasters should invest in quality microphones and practice good mic techniques.
Creating episode-specific thumbnails can improve clickability and searchability, giving podcasts an edge in search results.
Captivate's mission is to empower serious indie podcasters by providing tools that save time, save money, or make money.
CONNECT WITH MARK
https://www.linkedin.com/in/markasquith/
https://www.markasquith.com
Chapters
00:00 Introduction and Background
01:15 The Office UK vs The Office US
05:01 Passion for Podcasting
12:35 The Evolution of Podcasting
13:33 The Power of Captivate and AI
17:45 Promoting Video and Audio Podcasts
24:22 The Importance of Audio Quality
28:14 Creating Thumbnails for Each Episode
32:00 Ideal Clients and Mission of Captivate
34:03 Conclusion and Recommendation
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LINKS
π Be A Guest On The Earl Hall Show https://earlhallstudio.com/be-on-the-podcast
π LEARN TO PODCAST AND MAKE MONEY https://earlhallstudio.com/podcast-pro-waitlist
π Check Us Out at: https://www.earlhallstudio.com
π FREE eBook 'The Entrepreneur': https://bit.ly/3Rffv6K
π FREE Content Creation Course: https://bit.ly/46MH8tU
π Subscribe To Our YouTube Channel: https://goo.gl/2nRWc0
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Affiliate links:
π₯ RIVERSIDE FM β Video podcast virtual studio that makes recording and editing at the highest quality possible, accessible to anyone: https://www.riverside.fm/?via=earl-hall
π₯ Kapwing β Create more content in less time: https://bit.ly/3NiPYIV
π₯ Create Shorts In Minutes From Your Long videos: https://bit.ly/3GyfHJn
π₯ VidIQ - Designed to boost your YouTube views: https://vidiq.com/r?code=yjumos
π₯ CAPTIVATE Easy, professional podcast hosting to create, grow and make money from your podcasts. https://www.captivate.fm/signup?ref=yjvmmthp
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Affiliate links:
π Get Your Royalty Free Music and Sound FX here https://artlist.io/Earl-3355010
π Gear Used In Earl Hall Studio: https://www.amazon.com/shop/earlhallstudio/list/37QZH8YA60B6C
π Suggested Microphones: https://www.amazon.com/shop/earlhallstudio/list/3O880FP5KMSLO
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