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Inhoud geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
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Episode 96: Going from WTF to YAY with GA4

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Manage episode 390419697 series 2861847
Inhoud geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Ecommerce businesses are navigating the biggest transition of this year with Google Analytics 4 (GA4). In this D&C episode, Jon and Ryan acknowledge some initial challenges with the platform's interface and data comparisons, but they remain optimistic about its potential.

They recommend exploring complementary tools and focusing on trend identification to unlock GA4's full potential. Ultimately, embracing GA4's learning curve and exploring alternatives can empower ecommerce businesses to thrive in the evolving data landscape.

Listen to the full episode if you want to learn:

  1. The biggest roadblocks businesses face when switching to GA4
  2. Why you still need GA4 for your website
  3. What data you can get from GA4 that wasn’t available in UA
  4. How to overcome the hurdles of Year-Over-Year analysis
  5. What alternative tools can support or replace GA4

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We're Jon MacDonald and Ryan Garrow.

  continue reading

120 afleveringen

Artwork
iconDelen
 
Manage episode 390419697 series 2861847
Inhoud geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Ecommerce businesses are navigating the biggest transition of this year with Google Analytics 4 (GA4). In this D&C episode, Jon and Ryan acknowledge some initial challenges with the platform's interface and data comparisons, but they remain optimistic about its potential.

They recommend exploring complementary tools and focusing on trend identification to unlock GA4's full potential. Ultimately, embracing GA4's learning curve and exploring alternatives can empower ecommerce businesses to thrive in the evolving data landscape.

Listen to the full episode if you want to learn:

  1. The biggest roadblocks businesses face when switching to GA4
  2. Why you still need GA4 for your website
  3. What data you can get from GA4 that wasn’t available in UA
  4. How to overcome the hurdles of Year-Over-Year analysis
  5. What alternative tools can support or replace GA4

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We're Jon MacDonald and Ryan Garrow.

  continue reading

120 afleveringen

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