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An introduction to the Beef + Lamb New Zealand Informing New Zealand Beef programme: what you need to know
Manage episode 366122160 series 3359916
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The Informing New Zealand Beef (INZB) programme is a seven-year Sustainable Food and Fibre Futures partnership supported by Beef + Lamb New Zealand, the Ministry for Primary Industries and the New Zealand Meat Board. It aims to boost the NZ beef sector's profits by $460 million over the next 25 years. In this episode, Dan Brier (Beef + Lamb New Zealand’s General Manager – Farming Excellence) and Gemma Jenkins (Genetics Programme Manager at Beef + Lamb New Zealand Genetics) provide an overview of the programme’s five key projects and how it will benefit New Zealand’s beef industry.
For more information, see www.blnzgenetics.com/informing-nz-beef
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