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Episode 15: Three Reasons We Say Community Vs Lead Generation

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Manage episode 428102869 series 3585466
Inhoud geleverd door Ryann Dowdy. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Ryann Dowdy of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

There are 3 big reasons we choose to say community building vs lead generation. Education. Connection. And emotion. Lead generation can sometimes feel impersonal, but community-building offers a platform for educating and sharing valuable information. People don’t just want to be a “lead.” They want to be a member of your community.

In this episode, we’ll dive into the top three reasons we focus on COMMUNITY building over lead generation - even tho the end goal is the same. More clients!

❤️ Love the podcast? We have a private podcast for business owners who want to leverage social media to sign more high quality clients?

Check it out: https://theconnectionagency.com/connect

Episode Highlights:

  • The three aspects of community building (education, connection, and emotion)

  • How language and tone in your marketing play a significant role in your community building efforts

  • Creating a community where people can learn something valuable

  • Creating a space where people feel valued and supported.

  • The energy and intention behind community building

  • Conversion: Community Member to Paying Client

Let’s Connect:

  continue reading

49 afleveringen

Artwork
iconDelen
 
Manage episode 428102869 series 3585466
Inhoud geleverd door Ryann Dowdy. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Ryann Dowdy of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

There are 3 big reasons we choose to say community building vs lead generation. Education. Connection. And emotion. Lead generation can sometimes feel impersonal, but community-building offers a platform for educating and sharing valuable information. People don’t just want to be a “lead.” They want to be a member of your community.

In this episode, we’ll dive into the top three reasons we focus on COMMUNITY building over lead generation - even tho the end goal is the same. More clients!

❤️ Love the podcast? We have a private podcast for business owners who want to leverage social media to sign more high quality clients?

Check it out: https://theconnectionagency.com/connect

Episode Highlights:

  • The three aspects of community building (education, connection, and emotion)

  • How language and tone in your marketing play a significant role in your community building efforts

  • Creating a community where people can learn something valuable

  • Creating a space where people feel valued and supported.

  • The energy and intention behind community building

  • Conversion: Community Member to Paying Client

Let’s Connect:

  continue reading

49 afleveringen

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