It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Lauri Joffe, CMO at American Freight
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Manage episode 398218429 series 2334745
Inhoud geleverd door RETHINK Retail. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door RETHINK Retail of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Live from NRF 2024, RETHINK Retail's Chief Community Officer Kirat Anand sits down with Lauri Joffe Turjeman, Chief Marketing Officer at American Freight. In this episode, Lauri shares the secrets behind American Freight's rapid success, from embracing a customer-centric value approach to leveraging innovative technology. This episode also explores the latest advancements in search technology, reshaping the retail landscape for improved product discoverability. Lauri offers her perspectives on market trends and consumer expectations, as well as the strengthened community engagement and partnership initiatives that she leads to drive positive change in the retail sector. Resources: Nominate the next Global Retail Leader: www.globalretailleaders.com/membership Connect with us on LinkedIn: www.linkedin.com/company/rethink-industries/ For more retail insights visit www.rethink.industries If you enjoyed this episode, please let us know by subscribing to our channel and giving us a 5 star rating on Spotify, Apple Podcasts and Goodpods! – – – – – – Hosted by Kirat Anand Produced by Gabriella Bock Research by Maggie Schwenn
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361 afleveringen
MP3•Thuis aflevering
Manage episode 398218429 series 2334745
Inhoud geleverd door RETHINK Retail. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door RETHINK Retail of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Live from NRF 2024, RETHINK Retail's Chief Community Officer Kirat Anand sits down with Lauri Joffe Turjeman, Chief Marketing Officer at American Freight. In this episode, Lauri shares the secrets behind American Freight's rapid success, from embracing a customer-centric value approach to leveraging innovative technology. This episode also explores the latest advancements in search technology, reshaping the retail landscape for improved product discoverability. Lauri offers her perspectives on market trends and consumer expectations, as well as the strengthened community engagement and partnership initiatives that she leads to drive positive change in the retail sector. Resources: Nominate the next Global Retail Leader: www.globalretailleaders.com/membership Connect with us on LinkedIn: www.linkedin.com/company/rethink-industries/ For more retail insights visit www.rethink.industries If you enjoyed this episode, please let us know by subscribing to our channel and giving us a 5 star rating on Spotify, Apple Podcasts and Goodpods! – – – – – – Hosted by Kirat Anand Produced by Gabriella Bock Research by Maggie Schwenn
…
continue reading
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