288: What Inspires People to Invest in Your Coaching?

Prosperous Coach Podcast

Find this episode and more resources for coaches at ProsperousCoach.com/288.
Recently, I was invited to speak with graduates of a coach training organization. Most on the call were not yet earning a living at coaching and all were finding it difficult to repeatedly attract paying clients.

It turned out that each coach was selling life coaching, health coaching, confidence coaching — something like that. Their website, social posts and offers focused on the general benefits of coaching. People who had free sessions weren’t reliably progressing to paid packages.

This is a common problem for coaches and it’s my mission to change that.

I could see that 2 main things were keeping these coaches from financial success:

1. They were not addressing BIG ENOUGH PROBLEMS for their audience.

2. They were not charging high enough fees to help them stay in business.

Those 2 things are about mindset. It was time for the coaches to shift from student mode to professional mode to attract clients who do invest.

Let’s tease this apart ...

Thank you!

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