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Inhoud geleverd door Jan Richardson and Global Results Communications. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jan Richardson and Global Results Communications of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
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Speaking to Diverse Markets Authentically with Juan Alanis of Big Oak Tree Media

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Manage episode 411733358 series 3237790
Inhoud geleverd door Jan Richardson and Global Results Communications. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jan Richardson and Global Results Communications of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Juan Alanis is the CEO and founder of Big Oak Tree Media, an award-winning agency with over 30 years of combined history in marketing and communications. He's also the host of the "In the Business" podcast with his wife, Anjelica Cazares, and the executive producer of the "Latina Leadership" podcast. Here, he discusses how to speak authentically to diverse communities, how to make effective social media posts, and what it’s like being the middle child of 7.


Key Takeaways:

- How to market to diverse audiences

- How to create successful social media posts

- The benefits of having diverse team members


Episode Timeline:

1:30 What's it like being the middle child of 7?

3:30 The importance of listening to clients

6:15 What do marketers get wrong when speaking to diverse audiences?

8:30 Speaking to diverse audiences authentically

10:00 Connecting to audiences through baseball

12:30 How diverse team members can help you deliver an authentic message

15:00 The 15-year-old test

17:30 What makes a great social media post

20:00 What has Juan learned as a podcast host and producer


This episode’s guest:

· Juan Alanis

· Big Oak Tree Media

· "In the Business" podcast

· "Latina Leadership" podcast


Subscribe and leave a 5-star review:

https://pod.link/1496390646

Contact Us!


• Join the conversation by leaving a comment!

• Follow us on Facebook, Twitter, Instagram, and LinkedIn!

Thanks for listening!


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

247 afleveringen

Artwork
iconDelen
 
Manage episode 411733358 series 3237790
Inhoud geleverd door Jan Richardson and Global Results Communications. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jan Richardson and Global Results Communications of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Juan Alanis is the CEO and founder of Big Oak Tree Media, an award-winning agency with over 30 years of combined history in marketing and communications. He's also the host of the "In the Business" podcast with his wife, Anjelica Cazares, and the executive producer of the "Latina Leadership" podcast. Here, he discusses how to speak authentically to diverse communities, how to make effective social media posts, and what it’s like being the middle child of 7.


Key Takeaways:

- How to market to diverse audiences

- How to create successful social media posts

- The benefits of having diverse team members


Episode Timeline:

1:30 What's it like being the middle child of 7?

3:30 The importance of listening to clients

6:15 What do marketers get wrong when speaking to diverse audiences?

8:30 Speaking to diverse audiences authentically

10:00 Connecting to audiences through baseball

12:30 How diverse team members can help you deliver an authentic message

15:00 The 15-year-old test

17:30 What makes a great social media post

20:00 What has Juan learned as a podcast host and producer


This episode’s guest:

· Juan Alanis

· Big Oak Tree Media

· "In the Business" podcast

· "Latina Leadership" podcast


Subscribe and leave a 5-star review:

https://pod.link/1496390646

Contact Us!


• Join the conversation by leaving a comment!

• Follow us on Facebook, Twitter, Instagram, and LinkedIn!

Thanks for listening!


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

247 afleveringen

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