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#103- Navigating Marketing Challenges and Expansion in Business

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Manage episode 405995941 series 2902088
Inhoud geleverd door John Wilson. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door John Wilson of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Leave us a Review*
More Ways To Connect

John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com

  continue reading

Hoofdstukken

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

148 afleveringen

Artwork
iconDelen
 
Manage episode 405995941 series 2902088
Inhoud geleverd door John Wilson. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door John Wilson of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Leave us a Review*
More Ways To Connect

John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com

  continue reading

Hoofdstukken

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

148 afleveringen

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