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Meet Dr. Ethan Decker, President of Applied Brand Science | Career Paths for PhDs
Manage episode 371943741 series 3454059
Inhoud geleverd door Jasmin M. Goodman, Ph.D. & Maryann Kwakwa, Ph.D., Jasmin M. Goodman, and Maryann Kwakwa. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Jasmin M. Goodman, Ph.D. & Maryann Kwakwa, Ph.D., Jasmin M. Goodman, and Maryann Kwakwa of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Office Hours: Career Pathways for PhDs is dedicated to helping people with doctorates explore careers from academia to industry!
Host/Show Creator: Dr. Jasmin M. Goodman
Co-Creator & Executive Producer: Dr. Maryann Kwakwa
Want to share your PhD story? Email hello@jasmingoodman.com
About Our Guest:
Ethan Decker, PhD, is president of Applied Brand Science and a world-renowned expert on brand growth. He helps brands learn and apply the science of consumers, brands, and advertising to make their marketing more effective and their brands more valuable. A scientist by training and a marketer by trade, he received a PhD in ecology before switching to market research, and then eventually advertising. He's worked at the world’s leading ad agencies with Procter & Gamble, Kellogg, Nike, Discovery, Domino’s, PepsiCo, Whirlpool, and others. He’s a frequent presenter and lecturer on the topic of brand science.
Connect with Dr. Decker!
https://appliedbrandscience.com
https://www.linkedin.com/in/ehdecker/
https://www.linkedin.com/company/appliedbrandscience
https://twitter.com/ehdecker
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