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EP 372: How to increase NOI and optimize operations to fight back against interest rates with Zach Haptonstall
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In this episode of Multifamily AP360, host Rama welcomes Zach Haptonstall from Rise48Equity to discuss strategies for combating rising interest rates in the multifamily real estate sector. Zach shares how his company increased Net Operating Income (NOI) by accelerating renovation efforts and adjusting marketing tactics, such as investing in Google AdWords, to generate more leads and stay competitive. He also touches on the importance of vertical integration and being adaptable to market changes. Additionally, Zach provides insights into future housing supply shortages and emphasizes Rise48Equity's financial stability and successful execution of their business plan without requiring capital calls or missing debt payments.
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