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Driving Profitable Business Growth through understanding your Customer Journey with Alison Morgan
Manage episode 374554495 series 1129380
Inhoud geleverd door Alison Morgan, Relauncher and Alison Morgan. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Alison Morgan, Relauncher and Alison Morgan of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Join Business Coach, Alison Morgan where she talks though driving profitable business growth through understanding your customers' journey. A customer journey map is a visual storyline of every engagement a customer has with your service, brand, or product. Understanding this means you don’t need to rely so heavily on social media. An algorithm you can’t control.If your current customer journey is full of bottlenecks and areas of friction, this translates to a poor customer experience and reputation. Mapping a more streamlined customer journey helps to increase enquiries, conversions and the customer lifecycle.Once you have completed this exercise, what’s likely to happen is that you will notice 2 points:1. You're most likely spending too much time on activities that don’t impact the customer journey2. You're also likely spending too little time on activities that do impact the customer journey.www.relauncher.com.auwww.instagram.com/relauncher_alison
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